KatKin

Chief Marketing Officer

• Own KatKin’s influencer gifting initiatives, helping to connect our brand with influencers
• Identify relevant influencers across Instagram and TikTok that are aligned with KatKin’s mission
• Optimise outreach and follow ups to maximise acceptance and post rate
• Coordinate KatKin’s influencer gifting programmes across social platforms
• Track and maintain accurate records of gifting initiatives
• Support the creation of simple campaign briefs for influencers
• Assist with implementing third-party tools or platforms to improve gifting programme efficiency
• Help obtain influencer content and ensure UGC rights are secured
• Collaborate with team members working on paid campaigns

Influencer Marketing Executive – Gifting

Brand Ambassador

• Run in-store sampling - Set up sampling stations in stores
• Drive sales of KatKin variety / multipack boxes in store
• Build relationships with in store and regional teams
• Support in store execution

Manager

• Lead and grow our outbound calling team focused on onboarding new customers
• Own day-to-day management including hiring, training, rota planning, QA, and reporting
• Optimise team performance using data against metrics such as spoken to rates, trial conversion and retention
• Lead QA processes and performance reviews; perform month-end invoicing and assign calling priorities
• Analyse call outcomes and implement process improvements; review and optimise commission structure
• Collaborate with senior leadership and influence wider customer engagement initiatives
• Act as subject matter expert in outbound calling bringing best practices and innovations to the team.

Influencer Marketing Executive – Gifting

Brand Ambassador

Welcome Team Manager