Katana Cloud Inventory

Growth Marketing

• Own pipeline generation and acquisition performance across paid and organic channels
• Scale demand generation efficiently, increasing qualified pipeline while improving CAC and payback
• Own full-funnel performance (traffic → intent → pipeline → revenue) and systematically reduce leakage
• Establish clear targets and accountability for traffic, conversion rates, CAC, and payback
• Optimize trial vs. demo routing and improve activation and conversion in partnership with Sales and Product
• Partner closely with Sales to improve pipeline quality, qualification, and forecasting accuracy
• Lead and develop the marketing function (demand generation, content, design, brand, PR), aligning all teams around growth outcomes
• Own and allocate the growth budget, making disciplined, ROI-driven investment decisions across channels
• Build a structured experimentation engine to increase testing velocity and drive measurable performance gains
• Leverage AI and automation to increase marketing efficiency, output, and decision speed

Head of Growth

Sales

• Own revenue outcomes by managing opportunities from discovery through close
• Translate quota targets into clear priorities and structured deal execution
• Partner cross-functionally with Onboarding, Partnerships, Marketing, Product, and Customer Success to ensure a seamless buyer journey
• Continuously improve discovery, demos, and follow-through using data and sound judgment
• Apply AI and automation thoughtfully to increase quality, efficiency, and consistency

Head of Growth

Senior Sales Specialist