Director of Strategy
Karsh Hagan
full-time
Posted on:
Location Type: Hybrid
Location: Denver • Colorado • 🇺🇸 United States
Visit company websiteSalary
💰 $125,000 - $150,000 per year
Job Level
Lead
About the role
- Act as a key partner to senior clients, aligning brand and business strategies to drive growth.
- Champion and refine our strategic planning process, pushing the boundaries of communication strategy.
- Lead strategic direction for flagship clients, collaborating closely with Account, Media, and Creative Directors to shape integrated communication strategies.
- Leverage consumer psychology to transform business challenges into innovative, brand-driven solutions.
- Own comprehensive brand strategy projects from concept to execution, including brand positioning and messaging platforms.
- Guide the development of creative briefs, ensuring they are rooted in insights that drive actionable and impactful creative work.
- Lead qualitative and quantitative research efforts to uncover deep consumer insights that inform brand strategies.
- Facilitate workshops and stakeholder interviews to align internal teams and clients on strategic priorities.
- Lead and mentor a small team of strategists, ensuring consistent delivery of high-quality strategic work.
- Optimize strategy workflows to enhance efficiency while maintaining creative integrity.
- Serve as a thought leader within the agency, driving initiatives that position Karsh Hagan as an industry innovator.
- Contribute to new business pitches and growth initiatives by developing compelling strategic recommendations.
- Monitor industry trends and shifts in consumer behavior, adapting strategies to keep brands culturally relevant.
- Simplify complex concepts into clear, actionable plans that resonate with both clients and internal teams.
- Generate strategic recommendations that influence decision-making at the highest levels.
Requirements
- Bachelor’s degree in advertising, marketing, psychology, or related field (advanced degrees in consumer psychology or behavioral sciences are a plus).
- 10+ years of experience in brand strategy, consumer psychology, or account planning within an advertising, marketing, design firm or consulting firm.
- Strong proficiency in both qualitative and quantitative research methodologies with the ability to turn data into actionable insights.
- Excellent writing, storytelling, and communication skills—capable of turning strategic insights into compelling narratives.
- Proven experience leading strategic initiatives and delivering impactful presentations to senior stakeholders.
- Entrepreneurial spirit and creative problem-solving skills that drive innovative brand solutions.
- Collaborative, adaptable, and comfortable working in a fast-paced environment.
Benefits
- A hybrid work environment in the office on Tuesdays and Thursdays, remote for the rest.
- Comprehensive medical benefits, including 100% coverage for mental health services through One Medical
- Unlimited PTO with 10 paid holidays and a full holiday break from Christmas through New Year.
- A robust Learning & Development Program that includes free access to Masterclass
- And, quite possibly the best, a furry-friend-friendly office where dogs are just as important as coworkers.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
brand strategyconsumer psychologyqualitative researchquantitative researchstrategic planningcreative brief developmentdata analysisbrand positioningmessaging platformsstrategic recommendations
Soft skills
communication skillsstorytellingleadershipcollaborationcreative problem-solvingadaptabilitymentoringworkshop facilitationstrategic thinkingentrepreneurial spirit
Certifications
Bachelor’s degree in advertisingBachelor’s degree in marketingBachelor’s degree in psychologyadvanced degrees in consumer psychologyadvanced degrees in behavioral sciences