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Kaizen Labs

Creative Director

Kaizen Labs

Creative Director responsible for brand and content design initiatives at Kaizen, a tech company transforming government services. Leveraging content for recruitment, contracts, and public trust rebuilding.

Posted 5/27/2026full-timeNew York City • New York • 🇺🇸 United StatesLead💰 $150,000 - $200,000 per yearWebsite

About the role

Key responsibilities & impact
  • Own Kaizen's content engine end-to-end across video, podcast, written, and visual formats for employer brand, investor brand, and customer-facing channels.
  • Define and document the brand strategy, voice, and visual guidelines that scale across every team and touchpoint.
  • Produce video and podcast content that brings the mission, our customers, and our team to life.
  • Design and beautify sales assets, proposals, case studies, and one-pagers in close partnership with sales, customer success, and proposals.
  • Lead website overhauls, marketing collateral, swag, and event presence so Kaizen shows up with intention at every conference, board meeting, and recruiting moment.
  • Partner with product designers to weave Kaizen's brand identity seamlessly into the resident and public servant experience.
  • Support executive leadership with engaging communications for internal and external audiences, including board meetings, investor updates, and customer on-sites.
  • Quarterback third-party PR firms, video production vendors, and freelance creatives to extend your output without expanding the team.
  • Use AI tools across the workflow to scale a team of 1 into the output of a full creative department.

Requirements

What you’ll need
  • 5 -10 years of brand and content design experience at a scaling tech company, ideally selling into regulated industries.
  • You are a content creator at heart, and scrappily getting content while hopping on multiple flights a week with your gear doesn’t scare you. It gives you energy.
  • Extremely sharp written and communication skills.
  • A portfolio that demonstrates range across video, brand systems, marketing collateral, and digital touch-points **(a portfolio link is required as part of your application)**.
  • Hands-on fluency with video and content production, not just static design or art direction.
  • Brand strategy chops: you think about positioning and narrative, not just execution.
  • AI-native instincts: you are constantly experimenting with new tools and using them to scale your own output.
  • Self-direction in white space: you are energized by a blank canvas and do not need a playbook to move.

Benefits

Comp & perks
  • Comprehensive medical through Oxford/United — Gold and Platinum PPO plans, with 85% of premiums covered on the Platinum plan and a $0 employee premium option.
  • Dental through Guardian PPO and vision through Beam, with 99% of employee premiums covered and 50% for dependents.
  • $100,000 in fully paid life insurance.
  • FSA and Dependent Care FSA.
  • 401(k) access through Guideline.
  • 16 weeks of fully paid parental leave for birthing parents.
  • 10 weeks fully paid for non-birthing parents.
  • Unlimited PTO, closed for all federal holidays, and company-wide winter break the week of Christmas.
  • Up to $750 one-time home office or desk setup stipend for NYC-based employees.
  • $500 for remote employees.
  • $50/month commuter benefit (company contribution).
  • Expensed lunch 3x a week while in the office.
  • Company-provided laptop.
  • Fully covered gym membership at Grindhouse — right across the street from our office at 47 W 17th St (and in Williamsburg).
  • A $225/month value, on us.
  • For remote employees, $100/month dedicated to gym or physical fitness reimbursement.
  • $300/quarter pet care stipend.
  • $100/month utility stipend.
  • $500/year professional development.
  • $250/year recreation.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
content designvideo productionpodcast productionbrand strategymarketing collateral designvisual guidelinescontent creationdigital touch-pointsnarrative positioningAI tools
Soft Skills
written communicationself-directioncreativitycollaborationleadershipadaptabilityenergystrategic thinkingengagementproblem-solving