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Paid Social Media Manager
Köhler + PartnerPaid Social Media Manager für technische B2B-Marketingkampagnen bei Köhler + Partner. Entwicklung, Analyse und Optimierung von LinkedIn- und Meta-Kampagnen für Industriekunden.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing paid social media strategies across platforms like LinkedIn and Meta, with a strong focus on client engagement and performance optimization. Capable of conducting in-depth analyses and providing tailored consulting to enhance client KPIs.
Highest-signal resume keywords
Paid Social Campaign DevelopmentLinkedIn Platform ProficiencyMeta Platform ProficiencyClient ConsultingData Analysis and Reporting
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Social Media Strategy DevelopmentCampaign Data AnalysisCompetitor AnalysisTarget Audience IdentificationPerformance Optimization
Soft Skills
StorytellingEmotional Audience EngagementMeticulous Working StyleAdaptable CommunicationPresentation Skills
Certifications & Qualifications
Degree in MarketingCommercial Vocational Training
Industry Keywords
Social MediaPaid SocialClient KPIsEditorial CalendarPerformance Marketing
About the role
Key responsibilities & impact- Development of social media strategies together with the social media team
- Comprehensive advice to clients on social media matters
- Creation of target-audience appropriate paid social campaigns for LinkedIn, Meta and other social channels
- Analysis, evaluation and and monitoring of campaign data
- Preparation of reports and identification of optimizations to continuously improve client KPIs
- Working with editorial calendars and fixed timelines
- Conducting in-depth competitor analyses and deriving concrete recommendations
- Implementing effective campaigns together with Performance Marketing, Editorial, Design and Online teams
- Delivering measurable added value for clients
Requirements
What you’ll need- Completed degree (Marketing) or commercial vocational training
- Several years of professional experience in a comparable social media role
- Strong focus on paid social
- Proficient in using LinkedIn and Meta platforms
- Good sense for storytelling
- Ability to engage audiences emotionally
- Meticulous and independent working style
- Enthusiasm for technical topics
- Enjoyment in providing tailored consulting to a variety of clients
- Open and positive personality
- Ability to adapt communication to different stakeholders
- Ability to convincingly present ideas in English
Benefits
Comp & perks- Option to work remotely up to 60%
- Permanent employment contract
- Stable, family-owned company with growth prospects
- Balanced work–life integration
- Flexible working hours
- Flexitime and flex days
- Flat, collegial company culture
- Great, committed and friendly team
- Company events
- Individual professional development opportunities
- Modern IT equipment (Apple devices)
- Pension plan with 20% employer contribution
- Free juices and coffee machine
- Employee discounts on well-known brands, events and travel
- Employee lounge with kitchen
- Lunch options nearby