JVS Boston

Digital Marketing Specialist

JVS Boston

full-time

Posted on:

Location Type: Hybrid

Location: BostonMassachusettsUnited States

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Salary

💰 $50,000 - $55,000 per year

Tech Stack

About the role

  • Manage JVS Boston’s social media presence, increase engagement across platforms, and work closely with communications and marketing team to develop comprehensive social campaigns
  • Conduct client interviews and utilize stories of impact through text, photo, video, and other mediums to engage with clients, donors, and other stakeholder audiences
  • Create print and digital collateral using Canva and Adobe Creative Cloud to develop on-brand graphics, videos, flyers, and brochures
  • Work closely with the Marketing Analytics Specialist to create content for Meta Ads, Indeed Ads, and Google Ads
  • Update digital marketing materials, such as the website, as needed
  • Collaborate with internal program teams to create promotional materials, including flyers, graduation invitations, advertisements, and more
  • Develop, write, and design comprehensive email marketing campaigns for client outreach
  • Develop, write, and design regular email newsletters to various audiences to maintain engagement with JVS programs and fundraising
  • Attend events including fundraisers, graduations, staff events, and more to take photos, record quotes, and gather content for promotion
  • Prepare pre- and post-event promotional materials, including invitation graphics, and social media posts

Requirements

  • Bachelor’s degree in marketing, communications, journalism, or similar field, or equivalent work experience
  • 1-2 years of work experience in the marketing field, nonprofit marketing a plus
  • Strong understanding of digital marketing, graphic design, and brand compliance
  • Salesforce experience required
  • Email marketing experience preferred, specifically in Pardot
  • Experience using Canva and/or Adobe Suite
  • Exceptional writing, research and communication skills
  • Proficiency with MS Office, Google Analytics, social media platforms, SEO/SEM and back-end web design (HTML knowledge a plus).
  • Photography and videography experience
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital marketinggraphic designemail marketingphotographyvideographySEOSEMHTMLcontent creationbrand compliance
Soft Skills
writingresearchcommunicationcollaborationengagementcreativityorganizationattention to detailclient outreachstakeholder engagement