Analyze market trends to develop channel-specific category plans and toolkits
Continuously assess channel opportunity sizing, gap-to-growth, and program effectiveness using available data across multiple sources and levels of granularity
Adapt category solutions for diverse store environments and resource levels
Partner with field and distributor sales teams to create, communicate, and execute unique initiatives at the street level
Partner with Consumer Experience and Insights teams to provide a 360-degree view of market landscapes
Serve as the “voice of the channel” within the organization, advocating for their needs and creating practical and mutually-beneficial solutions
Support annual planning, contract negotiations, and program compliance

Requirements

5+ years of CPG industry Category Management experience
Direct customer-facing experience in the U.S. convenience retail channel (distributor, c-store chain, and/or independent operator exposure strongly preferred)
In-depth understanding of go-to-market approaches in the regulated products landscape
Demonstrated expertise in pricing strategy, promotional planning, and ROI analysis
Strong analytical capabilities and comfort using syndicated data (Circana, Nielsen), CRM and TPM/TPO tools (Salesforce), and BI platforms (Tableau)
Strategic and analytical thinker with a bias for action and ability to influence at all levels, both internally and with customers
Demonstrated ability to thrive in a fast-moving organization and adapt quickly to evolving business dynamics.

Benefits

A place to grow your career. We’ll help you set big goals - and exceed them
People. Work with talented, committed and supportive teammates
Equity and performance bonuses. Every employee is a stakeholder in our success
Cell phone subsidy, commuter benefits and discounts on JUUL products
Excellent medical, dental and vision, disability, and life insurance, plus family support, wellness, legal, and employee assistance program benefits
401(k) plan with company matching
Plus biannual discretionary performance bonuses

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

Category ManagementPricing StrategyPromotional PlanningROI AnalysisMarket Trend AnalysisData AnalysisGo-to-Market ApproachesChannel-Specific PlanningProgram ComplianceOpportunity Sizing

Soft Skills

Analytical ThinkingStrategic ThinkingInfluencing SkillsAdaptabilityCommunication SkillsCollaborationProblem SolvingCustomer AdvocacyBias for ActionInterpersonal Skills