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Performance Marketing

• Responsible for all aspects of executing paid digital media campaigns on networks like Facebook, Twitter, Snapchat, Pinterest, YouTube, and more.
• Lead as the day-to-day subject matter expert (SME) for clients, providing strategic recommendations, analysis, and reporting as well as responding to ad-hoc requests.
• Target customers, create compelling and engaging ads with our creative team, and deliver outstanding communication, service, and campaign performance for clients.
• Development of media strategy and building paid media plans (including audience targeting and segmentation, messaging, budgeting, optimizations, etc.).
• Leverage real-time data dashboards and numerous reporting tools to communicate campaign performance to clients and create a clear roadmap for the future.
• Analyze performance data and provide intelligent synthesis, interpretation, and appropriate action plans based on conclusions.
• Continuously measure and optimize campaign performance while establishing benchmarks and recommending future tests.
• Communicate with clients on all elements of the campaign, including planning, performance, and project status.
• Prepare reports and present results to clients and management.
• Maintain a high level of up-to-date knowledge of best practices and strategies in advertising networks.
• Use a data-driven approach to develop marketing strategies and marketing plans to support and achieve the client’s business objectives.
• Build effective relationships with all clients.
• Gather data on consumer, competitor, and market conditions.

Paid Social Director – Retail Brand

• Responsible for all aspects of executing paid digital media campaigns on networks like Facebook, Twitter, Snapchat, Pinterest, YouTube, and more.
• This includes initial planning, implementation, monitoring, optimization, analysis, and reporting.
• This role will lead as the day-to-day subject matter expert (SME) for our clients, providing strategic recommendations, analysis, and reporting as well as responding to ad-hoc requests.
• You will be the one responsible to target customers, create compelling and engaging ads with our creative team and to deliver outstanding communication, service and campaign performance for our clients.
• Development of media strategy and building paid media plans (including audience targeting and segmentation, messaging, budgeting, optimizations, etc.)
• Leveraging our real-time data dashboards and a plethora of reporting tools, you will be tasked with communicating campaign performance to clients and creating a clear road-map for the future.
• Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions
• Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests.
• Communicate with clients on all elements of the campaign, including planning, performance, and project status
• Prepare reports and present results to clients and management.
• Maintain a high level of up-to-date knowledge of best practices and strategies in advertising networks (betas, ad network updates, innovation opportunities, etc.)
• Use a data-driven approach to develop marketing strategies and marketing plans to support and achieve the client’s business objectives.
• Build effective relationships with all clients
• Gather data on consumer, competitor, and market conditions

Paid Social Director – Enterprise

• Help organize and support media strategy and building paid media plans, (including audience targeting and segmentation, messaging, budgeting, optimizations, etc.)
• Fulfill executional responsibilities on client accounts (building campaigns, QAing keywords, etc.)
• Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions.
• Measure and monitor key performance indicators for paid media campaigns.
• Prepare reports and assist your team on presenting results to clients and management.

Paid Social Associate

Director

• Develop paid social and cross-channel growth strategies that ladder up to brand and sub-brand business objectives.
• Translate goals into clear channel plans, tests, budgets, and success metrics.
• Educate internal teams and client stakeholders and align with channel reps on emerging platform changes, alphas/betas, and performance best practices.
• Act as the primary point of contact for client marketing leadership, setting expectations, sharing insights, and shaping quarterly business reviews.
• Guide brainstorms and strategic conversations that unlock new opportunities, audience segments, and creative angles.
• Lead strategic testing presentations to align with the client brands, then pass prioritized roadmaps and testing briefs to internal teams to execute, in addition to closing feedback/learning loops.
• Oversee forecasting, flighting, bid strategies, and creative testing to exceed KPI targets.
• Leverage real-time dashboards and reporting tools to monitor pacing, conversion efficiency, and incremental lift.
• Maintain first-rights access to hands-on-keyboard optimizations for high-impact initiatives.
• Synthesize brand data (platform and backend) into clear, compelling stories that drive decision-making.
• Deliver actionable insight decks, monthly narrative reports, and bespoke deep dives for sub-brand stakeholders.
• Continuously benchmark performance and define test-and-learn agendas that push the program forward.
• Cultivate relationships with Meta, TikTok, LinkedIn, Pinterest, Reddit, and measurement partners to unlock early access and preferred pricing.
• Negotiate contracts, troubleshoot escalations, and champion innovation pilots.
• Hire, train, and mentor a pod of paid social directors and associates, fostering collaboration with creative, data science, and client-service teams.
• Lead weekly strategy stand-ups, set quarterly OKRs, and celebrate wins that move the needle.

Senior Strategy, Social Director

• Responsible for all aspects of executing paid search campaigns on platforms like Google, Bing, YouTube, and other search networks.
• This includes initial planning, implementation, monitoring, optimization, analysis, and reporting.
• This role will lead as the day-to-day subject matter expert (SME) for our clients, providing strategic recommendations, analysis, and reporting as well as responding to ad-hoc requests.
• You will be responsible for targeting relevant search audiences, creating compelling and engaging search ads in collaboration with our creative team, and delivering outstanding communication, service, and campaign performance for our clients.
• Assist in the development of media strategy and building paid media plans (including audience targeting and segmentation, messaging, budgeting, optimizations, etc.)
• Leveraging our real-time data dashboards and a plethora of reporting tools, you will be tasked with communicating campaign performance to clients and creating a clear road-map for the future.
• Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions
• Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests.
• Communicate with clients on all elements of the campaign, including planning, performance, and project status
• Prepare reports and present results to clients and management.
• Maintain a high level of up-to-date knowledge of best practices and strategies in advertising networks (betas, ad network updates, innovation opportunities, etc.)
• Use a data-driven approach to develop marketing strategies and marketing plans to support and achieve the client’s business objectives.
• Build effective relationships with all clients
• Gather data on consumer, competitor, and market conditions

Search Acquisition Director

• Responsible for all aspects of strategizing and executing programmatic media campaigns in a variety of platforms for clients
• Serve as the programmatic subject matter expert (SME) for clients and the agency
• Plan, execute, monitor, optimize, analyze and report on programmatic campaigns
• Provide strategic recommendations, analysis, and reporting and respond to ad-hoc requests
• Target customers and collaborate with creative team to create compelling and engaging ads
• Assist in development of media strategy and building paid media plans including audience targeting, segmentation, messaging, budgeting, and optimizations
• Leverage real-time data dashboards and reporting tools to communicate campaign performance and create road-maps
• Analyze performance data and provide synthesis, interpretation and action plans
• Continuously measure and optimize campaign performance, establish benchmarks and recommend tests
• Communicate with clients on planning, performance, and project status
• Prepare reports and present results to clients and management
• Maintain up-to-date knowledge of best practices and strategies in advertising networks
• Use a data-driven approach to develop marketing strategies and plans to achieve client objectives
• Build effective relationships with clients and gather data on consumer, competitor, and market conditions

Programmatic Director

Growth Marketing

• Act as day-to-day account lead for a flagship fashion retail client, sitting at the intersection of leadership, communication, service, and campaign performance
• Work alongside a sister agency to service the client and execute paid digital media strategy across Google, Programmatic (DV360), and Paid Social
• Forecast, identify growth opportunities, perform data analysis, and lead team to exceed client KPIs and grow business
• Collaborative planning, strategic and tactical implementation, monitoring, optimization, analysis, and reporting as part of a large team
• Guide client conversations and brainstorms, provide insights, and create compelling reports with client services
• Serve as the client’s main point of contact, set expectations, and manage the team
• Daily management of paid digital media campaigns and budgets, improving metrics like ROAS, revenue, CPC, and conversion rates
• Leverage real-time data dashboards and reporting tools to communicate campaign performance and create roadmaps
• Analyze performance data and provide synthesis, interpretation, and action plans; establish benchmarks and recommend tests
• Prepare reports and present results to clients and management; maintain up-to-date knowledge of ad network best practices and betas
• Build effective client relationships; gather consumer, competitor, and market data; build and maintain test-and-learn environments; test against benchmarks each quarter

Cross-Channel Growth Director, Retail Brand

• 100% Remote Position\n• Base Salary: Up to $125,000\n• Total Compensation Potential: Up to $135,000 annually, including yearly bonuses.\n• Responsible for all aspects of executing paid digital media campaigns on networks like Facebook, Twitter, Snapchat, Pinterest, YouTube, and more. This includes initial planning, implementation, monitoring, optimization, analysis and reporting.\n• This role will lead as the day-to-day subject matter expert (SME) for our clients, providing strategic recommendations, analysis, and reporting as well as responding to ad-hoc requests. You will be the one responsible to target customers, create compelling and engaging ads with our creative team and to deliver outstanding communication, service and campaign performance for our clients.\n• Additional Responsibilities include:\n• Development of media strategy and building paid media plans (including audience targeting and segmentation, messaging, budgeting, optimizations, etc.)\n• Leveraging our real-time data dashboards and a plethora of reporting tools, you will be tasked with communicating campaign performance to clients and creating a clear road-map for the future.\n• Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions\n• Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests.\n• Communicate with clients on all elements of the campaign, including planning, performance, and project status\n• Prepare reports and present results to clients and management.\n• Maintain a high level of up-to-date knowledge of best practices and strategies in advertising networks (betas, ad network updates, innovation opportunities, etc.)\n• Use a data-driven approach to develop marketing strategies and marketing plans to support and achieve the client’s business objectives.\n• Build effective relationships with all clients\n• Gather data on consumer, competitor, and market conditions

Paid Social Director - Enterprise

• 100% Remote Position
• Base Salary: Up to $125,000
• Total Compensation Potential: Up to $135,000 annually, including yearly bonuses.
• Responsible for all aspects of executing paid digital media campaigns on networks like Facebook, Twitter, Snapchat, Pinterest, YouTube, and more. This includes initial planning, implementation, monitoring, optimization, analysis and reporting.
• This role will lead as the day-to-day subject matter expert (SME) for our clients, providing strategic recommendations, analysis, and reporting as well as responding to ad-hoc requests. You will be the one responsible to target customers, create compelling and engaging ads with our creative team and to deliver outstanding communication, service and campaign performance for our clients.
• Additional Responsibilities include:
• Development of media strategy and building paid media plans (including audience targeting and segmentation, messaging, budgeting, optimizations, etc.)
• Leveraging our real-time data dashboards and a plethora of reporting tools, you will be tasked with communicating campaign performance to clients and creating a clear road-map for the future.
• Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions
• Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests.
• Communicate with clients on all elements of the campaign, including planning, performance, and project status
• Prepare reports and present results to clients and management.
• Maintain a high level of up-to-date knowledge of best practices and strategies in advertising networks (betas, ad network updates, innovation opportunities, etc.)
• Use a data-driven approach to develop marketing strategies and marketing plans to support and achieve the client’s business objectives.
• Build effective relationships with all clients
• Gather data on consumer, competitor, and market conditions