JTI

Marketing Activation Manager

JTI

full-time

Posted on:

Location Type: Office

Location: Budapest • Hungary

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About the role

  • Actively contribute to commercial strategy development and KPI achievement in close collaboration with SI, Sales, and Marketing teams.
  • Ensure timely online and offline marketing activities execution in line with business priorities and legislative framework.
  • Monitor competition, drive innovation, and run budget planning effectively.
  • Educate and empower on the RRP category, manage trade engagement, B2B communication, and program execution.
  • Ensure consistent execution of communication and activation strategies across on/offline touchpoints.
  • Lead internal communication and oversee activity measurement and follow-up.
  • Create and localize campaign content and assets in line with brand cycle activities and guidelines.
  • Analyze, evaluate, and follow up on activities regularly.
  • Collaborate closely with the CzHuSk Marketing team, HQ, and creative/digital agencies.
  • Implement consumer engagement programs by managing 1-2-1 program including other B2C programs/activities.
  • Ensure high-quality execution together with platform preparation, full staffing, and education.
  • Ensure KPIs achieving together with regular field visits and collaboration with Sales.

Requirements

  • University degree or equivalent experience
  • 2+ years in Marketing, Trade and/or Consumer Activation, Sales
  • Experience in strategy, digital marketing, and people management
  • Committed to achieving goals and leading by example
  • Excellent communication, collaboration, and project management skills
  • Analytical with attention to detail
  • Strong presentation skills
  • Advanced MS Office skills
Benefits
  • Annual leave: legal entitlement + 3 additional days
  • Local Cafeteria Plan: 500,000 HUF per year
  • New Ways of Working (NWOW): one-time allowance of 132,000 HUF, provided in the first month
  • Home office internet support: 9,500 HUF per month (in addition to base salary)
  • Life insurance
  • Medical coverage
  • Business Travel & Accident Insurance
  • Employee Share Purchase Plan (ESPP)
  • Family leave benefits, including maternity and paternity leave
  • Corporate mobile phone and communication tools
  • Learning & Development programs
  • Wellbeing initiatives and Employee Assistance Program (EAP)
  • Years of Service Jubilee Awards (every 5 years)
  • Company events and social activities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital marketingstrategy developmentKPI achievementcampaign content creationactivity measurementconsumer engagement programsB2B communicationproject managementbudget planningtrade engagement
Soft Skills
communicationcollaborationleadershipanalytical skillsattention to detailpresentation skillsgoal-orientedpeople managementinnovationexecution