
Executive Director, Marketing – Project & Development Services, Property Management
Jones Lang LaSalle Americas, Inc.
full-time
Posted on:
Location Type: Office
Location: New York City • Illinois • Massachusetts • United States
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Salary
💰 $170,000 - $205,000 per year
Job Level
About the role
- Set the multi-year marketing strategy for PDS and Property Management, aligning with JLL’s enterprise vision and market growth priorities.
- Serve as the senior advisor on brand, demand, and client engagement strategy for business-line executives.
- Translate business goals into clear marketing objectives, KPIs, and investment plans that support sustainable global growth.
- Define and evolve market positioning to differentiate JLL across buyer segments, industries, and geographies.
- Govern messaging across campaigns, sales enablement, thought leadership, and product/service positioning to ensure clarity, consistency, and competitive strength.
- Lead development of web content, digital experience, and social presence for both business lines.
- Design and oversee multi-touch, multi-channel marketing programs—digital, content, ABM, events, PR, paid media—that drive revenue impact across the client lifecycle.
- Build demand generation engines that accelerate pipeline quality, conversion velocity, and cross-sell opportunities.
- Oversee product launch marketing, segment-based campaigns, and cross-functional go-to-market efforts.
- Build and optimize the marketing operating system, including processes, workflows, technology, and global governance.
Requirements
- BS/BA in Marketing, Business, Communications, or related field; MBA preferred.
- 15+ years of B2B marketing experience with substantial portfolio marketing ownership and demonstrated impact.
- Experience in Project & Development Services Marketing and Property Management Marketing.
- Management experience required, including leadership of managers of managers and oversight of global or multi-region teams.
- Proven track record developing and executing large-scale, multi-channel marketing strategies that drive measurable pipeline and revenue growth.
- Experience partnering closely with Sales and executive leadership to translate business needs into scalable marketing programs.
- Highly skilled in analytics, forecasting, measurement frameworks, and decision-making grounded in data.
- Demonstrated excellence in stakeholder management within complex matrixed environments.
- Experience managing substantial budgets, marketing technology stacks, and vendor ecosystems.
- Strong executive presence, communication skills, and ability to influence across all levels of the organization.
- Demonstrated ability to think innovatively while building disciplined, repeatable processes and operating structures.
Benefits
- 401(k) plan with matching company contributions
- Comprehensive Medical, Dental & Vision Care
- Paid parental leave at 100% of salary
- Paid Time Off and Company Holidays
- Early access to earned wages through Daily Pay
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B marketingportfolio marketingmulti-channel marketing strategiesdemand generationanalyticsforecastingmeasurement frameworksmarketing technology stacksbudget managementproject management
Soft Skills
leadershipstakeholder managementcommunicationinfluenceinnovative thinkingprocess optimizationstrategic thinkingteam managementcross-functional collaborationdecision-making
Certifications
BS/BA in MarketingMBA