
Marketing, AI Automation Specialist
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full-time
Posted on:
Location Type: Remote
Location: United States
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About the role
- Develop and execute AI-driven marketing strategies to enhance brand awareness, customer acquisition, and retention.
- Implement and manage marketing automation workflows for email campaigns, lead nurturing, CRM automation, and customer segmentation.
- Utilize AI tools for content generation, data analysis, and campaign optimization.
- Integrate marketing platforms such as CRM, email marketing tools, and analytics software to automate processes and improve marketing performance.
- Analyze campaign performance using data analytics and AI insights to optimize ROI.
- Design and implement AI-powered lead generation funnels.
- Automate repetitive marketing tasks such as reporting, social media scheduling, and customer follow-ups.
- Collaborate with sales, product, and operations teams to align marketing initiatives with business goals.
- Stay updated on the latest AI marketing technologies, automation tools, and digital marketing trends.
- Ensure marketing automation workflows comply with data privacy regulations and best practices.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or a related field
- 3+ years of experience in digital marketing, growth marketing, or marketing automation
- Hands-on experience with AI marketing tools and automation platforms
- Strong understanding of digital marketing channels (SEO, PPC, email, social media, and content marketing)
- Experience integrating marketing tools with CRM systems and automation workflows
- Strong analytical and data-driven decision-making skills.
Benefits
- Flexible work arrangements
- Professional development
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
AI-driven marketing strategiesmarketing automation workflowsdata analysiscampaign optimizationlead generation funnelsdigital marketing channelsSEOPPCemail marketingcontent marketing
Soft Skills
analytical skillsdata-driven decision-makingcollaborationcommunication
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in Communications