MedTech Brand Manager

Johnson & Johnson

MedTech Brand Manager developing brand strategy and guiding brand execution for healthcare solutions. Collaborating with business units to ensure consistent brand expression across sectors and customer touchpoints.

Posted 7/17/2026full-timeNew Brunswick • New Jersey, Ohio • 🇺🇸 United StatesMid-LevelSenior💰 $102,000 - $177,100 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in brand governance and digital brand management, with a strong focus on maintaining brand consistency and compliance in healthcare communications. Proficient in managing high-volume request streams and improving workflows to enhance efficiency and quality.

Highest-signal resume keywords

Brand GovernanceDigital Brand ManagementProject Tracking ToolsCollaboration PlatformsHealthcare Communications

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Brand Review OperationsIntake and Review SystemsDigital Design SystemsUser Experience BasicsProcess Improvement

Soft Skills

Excellent Communication SkillsIndependent Decision-MakingProactive Problem-Solving

Tools & Technologies

AirtableMicrosoft TeamsFigmaAdobe XD

Industry Keywords

HealthcareMedical TechnologyBrand StandardsVisual IdentityEnterprise Brand Centers

About the role

Key responsibilities & impact

Support day-to-day Brand Review operations and governance processes: Monitor the Brand Review inbox and queue
Triage submissions, help organize review priorities
Provide timely, practical guidance on campaign assets, program names and wordmarks, event collateral, and more.
Manage routine requests and escalate complex issues to appropriate team members.
Partner with Brand leads across business units to help implement the MedTech brand across assets and support consistent brand execution.
Maintain Brand Review standard operating procedures (SOPs), helping keep them practical, clear, and reflective of current business needs.
Support social media brand governance by reviewing social content, providing brand guidance, and partnering with social leads to help ensure platform-appropriate brand consistency.
Help maintain and expand a reusable social media template library and component toolkit to support on-brand content production across teams.
Identify and integrate appropriate AI capabilities into brand workflows, templates, and governance processes to improve efficiency, consistency, and scalable content development while maintaining brand and compliance standards.
Coordinate production of the MedTech Brand quarterly newsletter: gather content, support layout development, and help coordinate distribution to keep partners informed of brand updates, wins, and guidance.
Support creative explorations with agency partners by helping prepare briefs, coordinate timelines, and review concepts that broaden MedTech’s visual language and asset diversity.
Assist with the development of new visual assets, including medical illustrations, hero product illustrations, photography, and iconography, and help ensure high-quality, metadata-tagged additions to the Brand Center.
Coordinate with the Enterprise Brand team to help implement enterprise visual identity updates and support consistent, compliant MedTech applications.
Track and report on brand consistency and the effectiveness of brand tools and processes, sharing observations and recommended improvements based on metrics and customer feedback.
Build collaborative partnerships with business units by serving as a helpful brand resource, supporting teams with practical guidance while preserving brand integrity.
Help educate stakeholders on brand standards to encourage consistent execution, stronger creative outcomes, and greater confidence using brand tools and guidance.
Apply Johnson & Johnson’s Credo and Leadership Imperatives in day-to-day work, decision-making, and partner interactions to support alignment with enterprise values.

Requirements

What you’ll need

5+ years of experience in brand governance, digital brand management, marketing operations, or agency account/creative management—experience in healthcare or medical technology preferred.
Proven experience managing intake and review systems (Airtable or comparable tools) and handling high-volume request streams.
Ability to operate independently: prioritize work, make informed decisions, and deliver high-quality outputs with minimal supervision.
Proactively anticipate risks and bottlenecks; surface issues early and present clear, scalable solutions to keep projects on track.
Identify process inefficiencies and drive improvements (templates, tools, workflows) that increase speed and consistency without compromising quality.
Strong understanding of digital design systems, wireframes, user experience basics, and website governance.
Excellent written and verbal communication skills; comfortable responding to partners across levels and regions.
Proficiency with collaboration platforms (Microsoft Teams), project tracking tools, and basic design review (Figma, Adobe XD, or similar) is highly desirable.
Experience with enterprise brand centers, DAMs, and scalable governance programs a plus.
Familiarity with regulatory and legal requirements in healthcare communications a plus.

Benefits

Comp & perks

Vacation –120 hours per calendar year
Sick time - 40 hours per calendar year
Holiday pay, including Floating Holidays –13 days per calendar year
Work, Personal and Family Time - up to 40 hours per calendar year
Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child
Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year
Caregiver Leave – 80 hours in a 52-week rolling period
Volunteer Leave – 32 hours per calendar year
Military Spouse Time-Off – 80 hours per calendar year