Johnson & Johnson

Commercial Marketing Manager

Johnson & Johnson

full-time

Posted on:

Location Type: Remote

Location: Massachusetts • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $114,000 - $182,850 per year

About the role

  • Oversee US marketing strategy, planning, and execution for multiple product categories that may include disposable products and capital equipment including hardware, software, and services.
  • Help launch new products and indications.
  • Work collaboratively with both internal and external cross functional teams, i.e. digital, communications, graphic design, upstream marketing to effectively design omni-channel messaging campaigns that support sales efforts through the creation of sales tools and effective omni-channel execution through digital/print/social.
  • Identify barriers and opportunities for therapy adoption, and effectively address them through marketing programs (e.g. customer-facing tools, talk tracks, internal playbooks, etc).
  • Introduce and drive adoption for key messages, clinical evidence, and best practices to the commercial organization through regularly recurring field calls and quarterly/annual meetings.
  • Showcase new products and messaging across various marketing channels, including advertisements, tradeshows, and digital channels (web, social media, etc).
  • Build a deep understanding of target markets, including technology and healthcare trends, competitive dynamics, unmet needs, and regional factors.
  • Develop and maintain knowledge of current literature, emerging science, technological developments, and trends related to relevant therapies and competitive products.
  • Establish performance metrics and KPIs to evaluate the effectiveness of marketing campaigns and initiatives, making data-driven recommendations for optimization.
  • Foster strong relationships with key opinion leaders, industry partners, and customers to enhance J&J Heart Recovery’s brand reputation and market presence.

Requirements

  • Minimum of 6 years of work experience, with at least 3 years of medical device sales/marketing experience, ideally in the cardiovascular space.
  • Preferred working knowledge of the heart failure market.
  • Bachelor's degree required; MBA preferred.
  • Embody J&J Heart Recovery’s 'Patients First' culture, demonstrating a positive attitude, open communication, and team first mentality.
  • A thorough understanding of the medical device sales channel, i.e. cath lab and surgical environment and sales rep to HCP interaction.
  • Commitment to achieving goals and driving results.
  • Proven track record of leveraging analytics, customer insights, and field feedback to develop and execute marketing strategies and tactical plans.
  • Strong business acumen related to proficiency in Microsoft Office suite of products including Outlook, Teams, PowerPoint and Excel.
  • Experience interacting with cross functional teams including legal, regulatory, etc in marketing collateral development and advertising and promotion approval processes.
  • Innovative thinker, embracing new ideas, processes, and technologies.
  • Ability to comfortably present to members of executive leadership team.
  • Thrive in a fast-paced, dynamic environment, managing multiple tasks effectively through prioritization and meeting tight deadlines.
  • Excellent interpersonal, communication and negotiation skills for a wide variety of audiences, including sales & marketing leadership and customers.
  • Domestic travel up to >40%.
Benefits
  • Subject to the terms of their respective plans, employees are eligible to participate in the Company’s consolidated retirement plan (pension) and savings plan (401(k)).
  • This position is eligible to participate in the Company’s long-term incentive program.
  • Subject to the terms of their respective policies and date of hire, employees are eligible for the following time off benefits: Vacation –120 hours per calendar year Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado –48 hours per calendar year; for employees who reside in the State of Washington –56 hours per calendar year Holiday pay, including Floating Holidays –13 days per calendar year Work, Personal and Family Time - up to 40 hours per calendar year Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year Caregiver Leave – 80 hours in a 52-week rolling period10 days Volunteer Leave – 32 hours per calendar year Military Spouse Time-Off – 80 hours per calendar year
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
medical device salesmarketing strategyomni-channel executionperformance metricsdata-driven recommendationscustomer insightsmarketing collateral developmentanalyticssales tools creationKPI evaluation
Soft Skills
positive attitudeopen communicationteam first mentalitycommitment to achieving goalsinnovative thinkingpresentation skillsinterpersonal skillsnegotiation skillsability to manage multiple tasksadaptability in fast-paced environments
Certifications
Bachelor's degreeMBA