Chief Marketing Officer

• Direct, mentor, and develop managers and senior contributors within a matrixed, multi-regional environment, fostering a culture of excellence and continuous learning.
• Design, implement, and evaluate strategic objectives to advance the global advanced stapling platform, aligning with the company's vision for surgical care.
• Lead cross-functional collaboration with finance, medical, research and development, supply chain, and regional marketing teams to create and implement comprehensive go-to-market strategies for advanced stapling solutions.
• Lead portfolio management activities that enrich the customer experience, empower marketing and sales teams, and drive improvement in key performance indicators.
• Lead portfolio short-term and long-term forecasting initiatives in partnership with country marketing, demand planning, finance, and supply chain teams.
• Oversee development of new surgical specialty evidence that demonstrates the unique value of our advanced stapling products within targeted surgical specialties, ensuring alignment with worldwide marketing teams and key stakeholders.
• Develop new policies and procedures that support the launch, penetration rates and lifecycle management of Advanced Stapling products, working closely with regional partners, operations, and product development teams.
• Lead gross profit (GP) improvement initiatives in collaboration with regional partners, ensuring that GP growth is established as a key performance indicator (KPI) and is consistently measured and tracked monthly.
• Communicate and implement customer acquisition and retention strategies, maximising new technologies and market insights to strengthen our market leadership in advanced stapling.
• Engage with customers and key opinion leaders (KOLs) to develop actionable insights on the value of our advanced stapling portfolio, using supporting evidence to identify new differentiation opportunities.
• Collaborate with marketing and education partners to elevate brand, product, and procedural knowledge across our global customer base.
• Represent Global Strategic Marketing in setting organizational standards and communicate initiatives to internal teams and external partners, serving on core stakeholder teams to drive business impact.
• Proactively create a purpose driven environment by aligning Johnson & Johnson’s Credo and Leadership Imperatives with the strategies and goals of the team and enterprise.

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