
Head of Go To Market Operations
Job Mobz
full-time
Posted on:
Location Type: Remote
Location: Remote • California • 🇺🇸 United States
Visit company websiteJob Level
Lead
About the role
- Own the full go-to-market growth system
- Design and run integrated campaigns across paid media, social, email/lifecycle, content, and experimentation
- Craft a consistent narrative across web, product surfaces, sales assets, and external channels
- Build co-marketing programs, activation playbooks, partner content, and referral funnel reporting
- Work with Product to improve time-to-value and explore hybrid/PLG motion models
- Ensure CRM, MAP, tracking, and analytics platforms are integrated and reporting is accurate
- Participate in commercial due diligence, model pre/post-acquisition revenue scenarios, and lead the GTM integration playbook
Requirements
- Experience modeling pre/post-M&A GTM economics and integration cost assumptions
- Fluency in CAC/LTV, dollar retention curves, cohort analysis, payback math
- Strong eye for creative, design direction, landing page and asset development
- Campaign planning, messaging architecture, brand voice, social narrative fluency
- Email nurture, onboarding flows, experimentation frameworks, retention loops
- Salesforce + MAP + attribution platforms + lifecycle automation tools
- Experience owning reporting dashboards and leading weekly forecast rhythms
- Comfort with funnel math, segmentation, activation levers, and user journeys
- Strong mix of marketing and GTM enablement in a scaling environment
Benefits
- Health insurance
- Remote work options
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
campaign planningcohort analysisemail nurtureonboarding flowsexperimentation frameworksretention loopsmodeling pre/post-M&A GTM economicsfunnel mathsegmentationactivation levers
Soft skills
creative directiondesign directionmessaging architecturebrand voicenarrative fluencyreporting ownershipforecast leadershipstrong mix of marketing and GTM enablement