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Media Planner
jetfuel.agencyMedia Planner at Jetfuel.agency specializing in digital marketing for e-commerce clients over $5M. Responsible for planning and executing media campaigns to meet client goals.
About the role
Key responsibilities & impact- 50/50 daily split of paid media campaign strategy/planning and execution
- Drive overall paid media strategy and associated tactics to meet all client goals, working closely with account lead(s) and channel leads
- Manage and oversee paid media campaigns, including (but not limited to) paid social, PPC and email marketing channels
- Closely and effectively manage and optimize campaign pacing (flighting, spend/budgets, goals/sales)
- Configure and calculate media mixes and anticipated outcomes with prescribed media spend and media KPIs
- Analyze results and performance via data analysis
- Compile, organize and present campaign results, findings, and key takeaways to clientele
- Prioritize and manage client quarterly and ad-hoc requests to ensure on-time completion
- Proactively grow and nurture client goals to scale spend and test emerging platforms.
Requirements
What you’ll need- 2-3 years of experience in digital marketing and advertising
- Knowledge of Facebook and Instagram Ads
- Knowledge of Google Ads, Google Analytics, Google Tag Manager, Google Merchant Center and Bing Ads
- Broad range of experience in multiple advertising channels, including but not limited to: Forecasting and opportunity/gap analysis
- Campaign management tools
- Demonstrated advanced paid media knowledge
- Demonstrated ability to successfully monitor new paid trends and products and evaluate application to agency and client
- Research tools/competitive analysis
- Budget/pacing and billing
- Ability to follow up on tasks to ensure deadlines are hit across many projects at once
- Ability to dissect data and draw insights that drive the business forward
Benefits
Comp & perks- Competitive Pay
- Deep Work Wednesdays: no scheduled meetings on Wednesdays
- 100% Remote: avoid the stress and hassle of a commute and raise your productivity
- Flexible work schedule - integrate work with your life instead of the other way around
- Raise your game: work with highly driven individuals and grow professionally and personally
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketingpaid media strategycampaign managementdata analysisbudget managementforecastinggap analysisperformance optimizationmedia KPIsemail marketing
Soft Skills
client managementproject managementcommunicationanalytical thinkingtime managementproblem-solvingcollaborationpresentation skillsadaptabilityproactivity