JetBrains

Product Marketing Manager, PhpStorm

JetBrains

full-time

Posted on:

Location Type: Remote

Location: Netherlands

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Tech Stack

About the role

  • Develop and execute high-impact product marketing strategies.
  • Work closely with the product team to align marketing initiatives with roadmaps and priorities.
  • Drive PhpStorm’s market positioning and messaging, articulating clear differentiation against alternative IDEs and AI-powered development tools.
  • Measure, analyze, and optimize marketing performance using data-driven insights.
  • Together with the Developer Advocacy team, build and strengthen relationships with influencers, contributors, and the PHP community.
  • Manage marketing budget allocation and track expenses.
  • Support the product team at PHP-related conferences.

Requirements

  • Are fluent in English with excellent communication skills.
  • Have proven experience in marketing or product marketing, ideally in software development, AI, or tech.
  • Are able to craft and execute strategic marketing initiatives, from positioning to campaign execution, with measurable outcomes.
  • Have an analytical mindset with the ability to derive insights from data and optimize performance.
  • Are creative and innovative in your marketing strategies, with a results-driven approach.
  • Are self-motivated and organized, with a track record of delivering impactful projects on time and within budget.
  • Experience with PHP or its ecosystem.
  • Understanding of developer audiences and developer communities.
  • Familiarity with JetBrains products.
Benefits
  • A vibrant and highly engaged PHP community that actively responds to new initiatives.
  • Strong loyalty and trust among PhpStorm users, giving you an opportunity to easily gather feedback and insights.
  • Established relationships with influencers and media that amplify launches and campaigns far beyond owned channels.
  • A distinctive PHP mascot that you can creatively adapt in marketing campaigns, strengthening brand recognition and ecosystem association.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product marketingmarketing strategiesdata analysisperformance optimizationbudget managementcampaign executionstrategic marketingPHPAI-powered development toolsmarket positioning
Soft Skills
communication skillsanalytical mindsetcreativityinnovationself-motivationorganizationresults-drivenrelationship buildingcollaborationtime management