
Product Marketing Manager, PhpStorm
JetBrains
full-time
Posted on:
Location Type: Remote
Location: Netherlands
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Tech Stack
About the role
- Develop and execute high-impact product marketing strategies.
- Work closely with the product team to align marketing initiatives with roadmaps and priorities.
- Drive PhpStorm’s market positioning and messaging, articulating clear differentiation against alternative IDEs and AI-powered development tools.
- Measure, analyze, and optimize marketing performance using data-driven insights.
- Together with the Developer Advocacy team, build and strengthen relationships with influencers, contributors, and the PHP community.
- Manage marketing budget allocation and track expenses.
- Support the product team at PHP-related conferences.
Requirements
- Are fluent in English with excellent communication skills.
- Have proven experience in marketing or product marketing, ideally in software development, AI, or tech.
- Are able to craft and execute strategic marketing initiatives, from positioning to campaign execution, with measurable outcomes.
- Have an analytical mindset with the ability to derive insights from data and optimize performance.
- Are creative and innovative in your marketing strategies, with a results-driven approach.
- Are self-motivated and organized, with a track record of delivering impactful projects on time and within budget.
- Experience with PHP or its ecosystem.
- Understanding of developer audiences and developer communities.
- Familiarity with JetBrains products.
Benefits
- A vibrant and highly engaged PHP community that actively responds to new initiatives.
- Strong loyalty and trust among PhpStorm users, giving you an opportunity to easily gather feedback and insights.
- Established relationships with influencers and media that amplify launches and campaigns far beyond owned channels.
- A distinctive PHP mascot that you can creatively adapt in marketing campaigns, strengthening brand recognition and ecosystem association.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product marketingmarketing strategiesdata analysisperformance optimizationbudget managementcampaign executionstrategic marketingPHPAI-powered development toolsmarket positioning
Soft Skills
communication skillsanalytical mindsetcreativityinnovationself-motivationorganizationresults-drivenrelationship buildingcollaborationtime management