Marketing Content Specialist
JBS Dev | Strategic Technology Experts
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇨🇷 Costa Rica
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Create, update, and manage digital marketing assets including LinkedIn posts, social media content, flyers, and one-pagers.
- Write and publish new case studies, SEO-optimized web pages, and project overviews to showcase JBS client work.
- Assist in the creation and execution of campaigns, ensuring consistent messaging and alignment with company goals.
- Support event preparation through marketing collateral, logistics, and promotional content.
- Collaborate with Sales, Alliances, and Delivery teams to ensure marketing efforts align with business objectives.
- Maintain and update the company website with new content, project overviews, and optimized pages.
- Ensure all updates reflect brand voice, are SEO-friendly, and enhance lead generation.
- Manage and grow social media presence across LinkedIn and other platforms.
- Manage and maintain CRM data accuracy for effective outreach and reporting.
- Conduct research on target accounts and prospects, keeping contact information current and organized.
- Step in to assist the demand generation team with overflow tasks, campaign execution, and lead sourcing.
- Support A/B testing strategies to improve campaign and website performance.
- Assist with event planning and follow-up activities to maximize engagement and ROI.
Requirements
- 5+ Years of experience in marketing and sales support roles within a B2B environment.
- Strong written and verbal communication skills, with a focus on copywriting, editing, and content creation.
- Hands-on experience with digital marketing (social media, SEO, campaigns, website content).
- Proficient with HubSpot and other marketing tools (CRM, analytics, content management systems).
- Strong organizational and project management skills with the ability to juggle multiple initiatives.
- Creative thinking and problem-solving abilities.
- Comfortable working independently and collaboratively in a fast-paced setting.
- Nice to have: Familiarity with Agile, consulting, B2B, or technology industries.
- Video editing and graphic design experience.
Benefits
- 100% remote work for candidates authorized to work in Costa Rica
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
digital marketingSEOcopywritingcontent creationA/B testingvideo editinggraphic designcampaign executionproject managementlead generation
Soft skills
strong written communicationstrong verbal communicationorganizational skillsproject management skillscreative thinkingproblem-solvingindependent workcollaborative workability to juggle multiple initiativesfast-paced adaptability