
Senior Marketing and Strategy Consultant
JANDA+ROSCHER Die WerbeBotschafter
full-time
Posted on:
Location Type: Hybrid
Location: Regensburg • Germany
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Job Level
About the role
- Strategic and conceptual support of projects and pitches — from the initial idea through to implementation
- Development of positioning, core messages and campaign approaches for B2B, B2C and public-sector clients
- Review and refinement of copy, headlines and communication content
- Day-to-day project management: coordinate internally and with external partners, manage schedules, and keep budgets in view — without unnecessary bureaucracy
- Confident client communication: clear language, good expectation management and professional presence
- Presentation of concepts and strategies
- Close coordination with design, copy and development teams as well as with external partners
- Active use of AI tools to increase quality and speed in daily work
- Professional guidance on digital initiatives such as websites, campaigns and funnels, and further development together with specialists
Requirements
- Several years of agency experience in concept, consulting or a comparable hybrid role
- Experience running projects in a structured way without bloating processes
- A confident sense for brands, design quality and effective communication
- Comfortable and competent use of AI tools in everyday work
- Experience developing marketing communications
- Strong digital understanding of websites, campaigns, funnels, automations and analytics
- Solid online marketing knowledge in areas such as SEO, SEA (paid search), social and retargeting
- Independent working style and the willingness to take ownership and proactively drive topics forward
Benefits
- Projects to be proud of: exciting and demanding assignments with a high level of design quality
- Renowned clients you enjoy working for — treated as equals
- Real responsibility and direct client contact
- Lots of variety: a creative atmosphere in a team where everyone works together to find the best solution
- High learning rate and extensive knowledge exchange
- Freedom to experiment and learn new technologies and tools
- Regular training at Designers' Date and Dev-Thursday
- Great feel-good atmosphere: exceptionally beautiful period offices in the old town
- Secure workplace: long-term development prospects at one of the leading local agencies
- Company pension plan
- Excellent quality of life: located in the heart of beautiful Regensburg, a UNESCO World Heritage site and the “northernmost city of Italy”
- Vast options for leisure and outdoor recreation nearby: quickly into nature, to the water and to the mountains
- Very good work–life balance thanks to flexible hours, remote work and no overtime
- On top: team events, table tennis, office parking, sunny outdoor seating — and lots of fun.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
project managementmarketing communicationsSEOSEAdigital marketinganalyticscampaign developmentfunnel developmentautomation
Soft Skills
client communicationexpectation managementpresentation skillsindependent working styleownershipproactive approachdesign quality senseeffective communication