Event, Lead Generation Manager

Jacuzzi Group

Event / Lead Generation Manager leading St. Louis lead generation team for Jacuzzi Bath Remodel.

Posted 6/29/2026full-timeSt. Louis • Montana • 🇺🇸 United StatesSenior💰 $70,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing field marketing strategies that drive lead generation and sales growth, while effectively managing teams and optimizing performance through data-driven insights.

Highest-signal resume keywords

Lead GenerationTeam LeadershipAnalytical SkillsProject ManagementCRM Software Proficiency

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Field Marketing StrategyData AnalysisBudget ManagementPerformance EvaluationProcess Enhancement

Soft Skills

Communication SkillsInterpersonal SkillsCreative ThinkingCollaborationMentoring

Tools & Technologies

SalesforceMicrosoft Office

Industry Keywords

Home ImprovementLead GenerationMarket TrendsCustomer EngagementVendor Management

About the role

Key responsibilities & impact

Develop and execute comprehensive field marketing strategies to maximize lead generation and conversion rates, driving sales growth in alignment with company goals.
Direct, guide, and cultivate a team of event/lead generation professionals, fostering a culture of excellence, collaboration, and teamwork across various locations.
Analyze market trends and customer insights to inform promotional strategies, enhance customer engagement, and optimize lead generation efforts.
Oversee budgets for field marketing activities, ensuring optimal resource allocation and measurable return on investment.
Collaborate with Sales, Product Development, and Corporate Marketing teams to align field initiatives with broader business objectives and strategies.
Conduct thorough performance evaluations and reporting for all field marketing activities, leveraging data-driven insights to optimize future initiatives.
Analyze workflows and implement process enhancements to improve overall efficiency and effectiveness of field operations.
Identify and select retail locations that will effectively support brand initiatives and maximize market impact.
Oversee relationships with vendors and third parties, ensuring effective management of contractual agreements and collaboration.

Requirements

What you’ll need

Minimum of 3-years of experience in Lead Generation (home improvement preferred)
Proven track record of leading teams that meet and exceed targets
Demonstrated leadership experience with the ability to inspire, mentor, and develop a diverse team
Strong analytical skills and a data-driven mindset to guide strategic decision-making
Excellent communication and interpersonal skills, capable of building strong relationships with internal and external stakeholders
Strong project management skills with a history of managing multiple initiatives simultaneously.
Creative thinker with a strategic mindset, able to adapt to changing market conditions
Proficient in CRM software (Salesforce preferred) and Microsoft Office
Willingness to travel as required to support field activities and events

Benefits

Comp & perks

Health Care Plan (Medical, Dental & Vision)
Retirement Plan (401k, with a matching program)
Paid Time Off (Vacation, Sick & Holidays)
Flexibility to work from home