Marketing Manager

Jackson

Marketing Manager responsible for planning and executing direct marketing campaigns at Jackson. Collaborating with teams to enhance member engagement and drive sales growth.

Posted 4/29/2026full-timeNashville • Missouri, Tennessee • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Responsible for planning, developing, and executing direct marketing campaigns.
Manages marketing initiatives across various channels, including email, direct mail, print, display, and social media.
Collaborates with internal teams and external vendors to ensure campaigns are aligned with business objectives and regulatory requirements.
Analyzes campaign performance and optimizes strategies to enhance member engagement and drive sales growth.
Conducts market research to further define and segment customer space for better targeting, lead gen, reporting, etc.

Requirements

What you’ll need

Bachelor's Degree or equivalent education and experience required.
5+ years of marketing experience required.
Direct to consumer marketing experience required.
Marketing experience in the financial services industry preferred.
Additional financial industry designations preferred.

Benefits

Comp & perks

competitive pay
bonuses
comprehensive health insurance benefits
a matching 401(k) retirement plan
adoption assistance
education matching gift program
dependent tuition program

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

direct marketingcampaign managementmarket researchcustomer segmentationlead generationperformance analysisstrategy optimizationemail marketingsocial media marketingprint marketing

Soft Skills

collaborationcommunicationanalytical thinkingproblem-solvingorganizational skills

Certifications

Bachelor's Degreefinancial industry designations