
Senior Marketing Manager
Jabil
full-time
Posted on:
Location Type: Remote
Location: Kentucky • United States
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Salary
💰 $115,500 - $207,900 per year
Job Level
About the role
- Develop and lead the company’s marketing strategy, driving brand visibility, market expansion, and revenue growth across retail, robotics, and technology sectors.
- Define and articulate clear value propositions and messaging that differentiate Badger Technologies in competitive markets.
- Partner with Product, Sales, and Business Development to create integrated go-to-market strategies for new solutions, features, and global deployments.
- Oversee digital marketing initiatives, including website optimization, SEO/SEM, social media, digital advertising, email marketing, and performance analytics.
- Create high-impact content—white papers, case studies, press materials, customer success stories, videos, and presentations—that reinforce Badger Technologies as a trusted leader in autonomous retail robotics.
- Ensure unified brand identity across all channels, campaigns, and corporate communications.
- Lead the planning and execution of trade shows, customer events, and industry conferences, maximizing thought leadership exposure and lead generation.
- Analyze campaign and channel performance, providing data-backed recommendations for continuous optimization.
- Manage external agencies and strategic partners to enhance creative, digital, and media execution.
- Support internal communications and employee engagement initiatives aligned with organizational goals and cultural development.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or related field (MBA strongly preferred).
- 8–10+ years of progressive B2B marketing experience required, robotics, automation, retail technology, SaaS, or advanced manufacturing preferred.
- Demonstrated success developing and executing integrated marketing strategies across digital, content, brand, and events.
- Strong ability to partner cross-functionally and influence stakeholders at all levels.
- Exceptional storytelling, messaging, and communication skills, with the ability to simplify complex technical concepts.
- Proven analytical mindset—comfortable using data to shape decisions, forecast performance, and justify investments.
- Strong project management and organizational skills, with experience leading fast-paced, multi-workstream initiatives.
- Comfortable working in a global, rapidly evolving, and highly innovative environment.
Benefits
- Competitive Base Salary
- Annual Bonus
- Medical, Dental, Prescription Drug, and Vision Insurance with HRA and HSA options
- 401K Match
- Employee Stock Purchase Plan
- Paid Time Off
- Tuition Reimbursement
- Life, AD&D, and Disability Insurance
- Commuter Benefits
- Employee Assistance Program
- Pet Insurance
- Adoption Assistance
- Annual Merit Increases
- Community Volunteer Opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketingSEOSEMcontent marketingemail marketingperformance analyticsbrand strategygo-to-market strategycampaign analysisproject management
Soft Skills
storytellingcommunicationcross-functional collaborationinfluencing stakeholdersanalytical mindsetorganizational skillsleadershipemployee engagementevent planningcreative execution
Certifications
Bachelor’s degree in MarketingBachelor’s degree in CommunicationsBachelor’s degree in BusinessMBA