JAAQ

Community Manager

• Lead daily community management across JAAQ’s social platforms, ensuring interactions reflect JAAQ’s tone-of-voice with wit, empathy, and care
• Monitor conversations across third-party platforms (Reddit, forums, emerging spaces) to identify opportunities to join cultural conversations
• Analyse community data and feedback to report actionable insights informing broader social and community strategy
• Manage crisis situations and ensure swift, effective support for community members
• Define, evolve, and champion community guidelines, rules of engagement, and tone-of-voice standards
• Proactively identify cultural moments and position JAAQ as a trusted, authentic voice in mental health conversations
• Establish new ways to broadcast JAAQ content drops and grow advocacy
• Partner with Head of Social and marketing to align community activity with campaigns and publishing calendars
• Share learnings and insights with creative, content, and product teams to reflect community sentiment across the business
• Develop innovative ways to activate the community beyond comments and DMs into advocacy and grassroots participation
• Experiment with new formats, approaches, and platforms to drive engagement and growth
• Act as the community “north star,” setting empathy-driven engagement standards and supporting junior colleagues

Community Lead, Social