Communication, Brand & Campaign Manager

IWJB gGmbH

Marketing Manager responsible for communication and brand marketing in a growing NGO focused on financial education. Engaging in social media channels and creative campaign strategies.

Posted 7/15/2026full-timeFrankfurt am Main • 🇩🇪 GermanyMid-LevelSenior💰 €45,000 - €100,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing social media channels and executing creative marketing campaigns while leveraging strong brand building and storytelling skills. Proficient in analyzing campaign performance and optimizing strategies based on KPIs.

Highest-signal resume keywords

Social Media ManagementBrand BuildingCampaign ManagementContent DevelopmentGerman Language Proficiency (C1)

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

MarketingCampaign DevelopmentBrand PositioningStorytellingKPI Analysis

Soft Skills

CreativityAnalytical ThinkingIndependent Working StyleStructured ApproachSolution-Oriented Mindset

Tools & Technologies

MetaLinkedInCanvaAdobe Creative Suite

About the role

Key responsibilities & impact

Manage and further develop our social media channels (Instagram, LinkedIn and other platforms)
Strategically expand our brand and the organization’s digital visibility
Plan and execute creative marketing and communication campaigns
Develop content and storytelling concepts
Collaborate with internal and external partners
Analyze and optimize campaigns using relevant KPIs

Requirements

What you’ll need

Several years of experience in marketing, brand management, or campaign management
Proven experience developing and implementing larger marketing campaigns
Strong understanding of brand building, positioning, and storytelling
Confident use of Meta, LinkedIn, and other relevant platforms
Creativity combined with analytical thinking
Experience with design tools (Canva, Adobe Creative Suite, or similar)
Independent, structured, and solution-oriented working style
Excellent German language skills, spoken and written (C1)

Benefits

Comp & perks

Impact: Work on a meaningful mission — increasing educational equity for young people
Flexibility: Work from our modern office in Frankfurt, and by arrangement from home — adapted to your university schedule
Fair compensation
Dynamic team: Motivated, young colleagues and flat hierarchies
Team events & networking: Become part of an inspiring network