K-12 Schools Segment Manager – Central

ITW

K-12 Schools Segment Manager at ITW Food Equipment Group focusing on expanding customer base and driving sales in the K-12 Schools market. Build relationships and promote trusted brands in foodservice equipment.

Posted 8/2/2026full-timeRemote • Illinois • 🇺🇸 United StatesMid-LevelSenior💰 $103,350 - $172,250 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates strong analytical skills and proficiency in Excel to analyze sales potential and develop strategies in the K-12 foodservice market. Capable of collaborating with sales teams and state School Nutrition Associations to drive brand awareness and achieve sales goals.

Highest-signal resume keywords

Sales ExperienceAnalytical SkillsExcel ProficiencyK-12 Market KnowledgeFoodservice Industry Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales AnalysisData ReportingMarket Strategy DevelopmentCustomer Relationship ManagementSales Plan Development

Soft Skills

CollaborationCommunicationListening SkillsTailored Messaging

Tools & Technologies

CRM SoftwareSocial Media PlatformsMarketing Collateral

Certifications & Qualifications

BS Degree in BusinessBS Degree in SalesBS Degree in Marketing

Industry Keywords

K-12 EducationSchool Nutrition AssociationsFoodservice IndustrySales Potential AnalysisBrand Awareness

About the role

Key responsibilities & impact

Analyze sales potential for smaller school districts (QPC1&2) and provide target info to sales organization.
Support field selling organization efforts to engage and win new business with key districts.
Collaborate with other product lines in monthly updates to align TSM’s and IRG’s QPC activities
Work with Vulcan’s field selling organization to engage, propose and win new business with large districts.
Analyze sales potential for smaller school districts and provide target info to sales organization.
Work with the Vulcan sales organization to identify and support 15-20 state school nutrition associations (SNA).
Update and maintain K-12 sales data for reporting.
Develop and achieve annual sales plan with input from sales and product teams.
Participate and present at state SNA meetings and conferences.
Work with field selling organization to coordinate conference activity at state SNA events to ensure that proper signage, marketing collateral and equipment is on-hand as needed to promote strong brand awareness.
Actively manage ongoing schedule of direct marketing activities and updates, including monthly email program and quarterly Recipe Book.
Apply insights, market data, and knowledge to update marketing content and messaging.
Collaborate with other BUs and end-users in the K-12 market to drive continuous product improvement and customer back innovation.
Coordinate with Marketing Manager to develop a social media plan and keep it current with relative information.
Become proficient in acquiring and using public and non-public data to support sales effort.
Create, streamline, and automate customer and category reporting.
Analyze data for the school food service market to develop strategies and plans.
Share key findings within Vulcan FEG and with other ITW FEG K-12 Specialists.
Collaborate with Vulcan’s Consultant Services group as needed
Provide recommendations & direction based on insights gained from analysis of the data Identify and support state School Nutrition Associations (SNA)
Maintain K-12 sales data and CRM (Customer Relationship Manager) for reporting
Develop and achieve annual sales plan
Build the brand through market data, collaboration with business units, end users and social media planning

Requirements

What you’ll need

BS Degree in Business, Sales or Marketing
Minimum 5 years of sales experience with end customer involvement strongly preferred.
Strong analytical skills with proven success using Excel to pursue new opportunities.
Keen ability to listen, observe and tailor message to the audience.
Foodservice industry experience, preferred.

Benefits

Comp & perks

medical, dental, vision, disability and life insurance programs
401k plan with company match and additional employer contribution
Flexible Spending Accounts
Health Savings Accounts
Employee Assistance Program
Commuter benefits
Adoption Assistance
Educational Assistance
Parental Leave
vacation, sick time and Paid Holidays