ITV

Senior Marketing Manager – 6 months FTC

ITV

contract

Posted on:

Location Type: Hybrid

Location: London • United Kingdom

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Job Level

Senior

About the role

  • Work with the SVP to develop and deliver the annual Unscripted marketing plan, aligned to Global Partnerships priorities and commercial targets.
  • Deliver impactful trade marketing campaigns that position ITV Studios as a leading global supplier of Unscripted content, supporting both new titles and catalogue.
  • Build strong relationships with Sales, Creative, Production and Content teams, as well as key clients and production partners, to ensure marketing activity aligns with commercial priorities.
  • Lead the development of marketing materials across artwork, advertising, AV, Catalogues and digital — writing clear creative briefs and managing agencies through to delivery.
  • Oversee marketing plans for priority titles and catalogue collections, ensuring alignment with Global Content and Strategy teams and inclusion in go-to-market materials.
  • Manage campaign delivery end-to-end, including budgets, approvals and rollout.
  • Work with Digital Products, Social and CRM teams to shape B2B content strategies, including planning, scheduling and delivery.
  • Partner with Sales teams to deliver key initiatives, including trade marketing, PR, customised pitches and sales events.
  • Develop quarterly trade campaign plans focused on driving engagement with key buyers and customers.
  • Lead marketing activity for key international markets and events, including Unscripted Festival and MIPCOM.
  • Maintain a clear, up-to-date marketing calendar across key markets and territories.
  • Manage the Unscripted marketing budget, including tracking and forecasting
  • Manage and support a Marketing Apprentice to deliver against the Unscripted marketing plan.
  • Support the SVP Global Marketing & Creative and wider team on key projects and initiatives.

Requirements

  • Proven track record in marketing, ideally within a media or entertainment environment
  • Strong project management skills, with the ability to manage multiple priorities
  • Experience managing and developing team members
  • Good knowledge of the international TV and content distribution industry is desirable
  • Strong experience in branding and franchise/brand management
  • Excellent stakeholder management and interpersonal skills, with experience working across multiple teams and international markets
  • Experience working with international broadcasters and global brands
  • Strong experience briefing and managing agencies, and delivering design and video production projects to deadline.
Benefits
  • Flexible working with a range of options to suit everyone
  • Generous holiday allowance, plus you can buy more
  • Annual bonus opportunity
  • Competitive pension contribution
  • Save as you earn - with an opportunity to buy ITV shares
  • Wellbeing and volunteering days plus a wide range of opportunities to help you live a balanced and healthy life
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
trade marketingcampaign managementbrandingfranchise managementproject managementcontent strategydigital marketingcreative brief writingbudget managementvideo production
Soft Skills
stakeholder managementinterpersonal skillsteam managementrelationship buildingcommunication skillsorganizational skillsleadershipprioritizationcollaborationstrategic thinking