
Social Media Specialist – LATAM
ISG
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇵🇦 Panama
Visit company websiteJob Level
JuniorMid-Level
Tech Stack
Cyber Security
About the role
- Create and publish high-quality social media content aligned with Insight Assurance’s brand voice and compliance-focused B2B audience.
- Develop written copy, basic graphics, and visual assets using Canva (video assets provided by the Multimedia Coordinator).
- Adapt long-form content (blogs, webinars, case studies) into concise, social-ready formats.
- Ensure accurate, timely, and consistent posting across all platforms.
- Support marketing campaigns, webinars, events, partner initiatives, and resource launches.
- Own and maintain the social media content calendar.
- Coordinate internal and external review cycles to ensure accuracy and timely approvals.
- Schedule content using publishing tools such as HubSpot, Hootsuite, or Buffer.
- Work closely with the agency to align on timelines, deliverables, and content optimization.
- Partner with Sales, Customer Success, SMEs, and Partners to gather insights and validate content accuracy.
- Support co-marketing initiatives by creating and coordinating joint social assets.
- Maintain clear communication with internal stakeholders regarding messaging and upcoming campaigns.
- Monitor engagement, respond to comments/messages, and escalate issues when needed.
- Conduct social listening to identify industry trends and opportunities.
- Track performance metrics and share monthly insights with the Senior Marketing Manager to inform strategy and optimization.
- Use project management tools (Jira, Trello, or similar) to manage tasks and workflows.
- Use Canva to develop visual assets that align with brand guidelines.
- Use HubSpot or equivalent platforms for scheduling, tracking, and reporting.
Requirements
- 2–4 years of experience in B2B social media management (tech, cybersecurity, SaaS, or compliance is a plus).
- Strong English communication skills (writing, editing, clarity, and tone).
- Proven experience managing multi-platform social media calendars end-to-end.
- Ability to simplify complex or technical concepts.
- Proficiency with social scheduling tools such as HubSpot, Hootsuite, or Buffer.
- Experience using Canva or similar design tools.
- Comfortable working with multimedia assets (graphics, videos, templates).
- Excellent organization, attention to detail, and stakeholder communication skills.
- Experience supporting partner co-marketing programs (preferred).
- Familiarity with social analytics and performance reporting (preferred).
- Understanding of cybersecurity, compliance, or willingness to learn quickly (preferred).
Benefits
- Flexible work arrangements
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
B2B social media managementcontent adaptationcopywritingsocial media calendar managementsocial analyticsperformance reportingcontent optimizationmultimedia asset managementproject management
Soft skills
strong communication skillsattention to detailorganizationstakeholder communicationability to simplify complex concepts