Partner closely with VP Brand Marketing to evolve Ironclad’s global brand strategy, architecture, brand voice and messaging
Monitor and manage brand awareness and perception
Partner cross-functionally to align brand strategy with product roadmap & business goals
Own corporate-level audience and market insights
Create perception-shifting content including video, written content, social media, podcasts, and emerging formats
Lead social media team & strategy across platforms to drive conversations and engagement
Partner with communications to drive executive thought leadership and earned media coverage
Collaborate with growth marketing and PMM to infuse brand storytelling into product launches, events, campaigns, and pipeline-driving initiatives
Work with recruiting and HR to strengthen Ironclad’s talent brand across candidate touchpoints
Champion customer storytelling that highlights impact and builds trust with enterprise audiences
Requirements
Exceptional Writing Skills: You're a master wordsmith who can craft everything from snappy social media posts to in-depth thought leadership articles that captivate and inform
Powerful Storytelling: Strong creative instincts for content, with the ability to brief and collaborate with designers, videographers, and creative teams to produce breakthrough work
Cross-Functional Leadership: Demonstrated ability to influence and collaborate across departments without direct authority, building brand champions throughout the organization
Innovation Mindset: Natural experimenter who stays curious about new platforms, technologies, and creative approaches
Results-Driven: Ability to balance creative vision with measurable business outcomes, using data to inform and optimize brand strategies
Authorization to work lawfully in the United States (applicant asked on form)
Willingness to disclose sponsorship needs (applicant asked on form)
Benefits
Health, dental, and vision insurance
401k
Wellness reimbursement
Take what you need vacation policy
Generous parental leave for both primary and secondary caregivers
Equity awards (a new hire grant, along with opportunities for additional awards throughout your tenure)
Offers bonus
Competitive health and wellness benefits
Commitment to career growth and development
ATS Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content creationsocial media strategybrand strategycopywritingvideo productionpodcastingdata analysismarket insightsthought leadershipbrand storytelling