IRCA Group

Technical Brand Specialist

IRCA Group

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $90,000 - $110,000 per year

Job Level

Tech Stack

About the role

  • Lead chef-facing activations including product demonstrations, tastings, masterclasses, and culinary events.
  • Act as a technical and culinary expert across the IRCA Group Gourmet portfolio.
  • Translate product features into practical, solution-driven applications for chefs and end users.
  • Build strong relationships with chefs, bakers, and culinary professionals.
  • Collaborate closely with Sales Managers to support priority opportunities and strategic projects.
  • Provide market feedback and qualitative insights to help guide portfolio focus and commercial strategy.
  • Coordinate and support the Promoter Program.
  • Support new product launches through pull initiatives and chef engagement.
  • Drive brand visibility and activation across priority markets including NYC, Miami, Las Vegas, Los Angeles, Chicago, Seattle, and Toronto.
  • Travel approximately 50% nationally.

Requirements

  • 7+ years of relevant experience in pastry, culinary, foodservice, or gourmet brands.
  • Pastry or culinary background strongly preferred; chef experience is a plus.
  • Strong technical credibility and the ability to engage chefs at a high level.
  • Excellent communication, presentation, and relationship-building skills.
  • A high-energy, hands-on professional with an educator mindset.
  • Ability to work independently in the field while remaining highly collaborative.
  • Comfortable in a non-commercial role, focused on demand creation and brand activation.
Benefits
  • Medical, Dental, & Vision
  • 401(k) matching
  • Paid Vacation
  • Holidays
  • Employee Education Tuition Reimbursement Program
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
culinary expertiseproduct demonstrationstastingsmasterclasseschef engagementbrand activationdemand creationmarket feedbackportfolio focuscommercial strategy
Soft Skills
communication skillspresentation skillsrelationship-buildingcollaborationindependencehigh-energyeducator mindsettechnical credibility