Personalization Science Product Leader

IQVIA

Director of Product Management for IQVIA Digital targeting data-driven personalization products. Leading strategy, execution, and client engagement for healthcare brands leveraging analytics.

Posted 6/19/2026full-timeRemote • Connecticut, District of Columbia, Massachusetts, New Jersey • 🇺🇸 United StatesSenior💰 $121,400 - $338,400 per yearWebsite

About the role

Key responsibilities & impact

Define and execute the roadmap for a portfolio of personalization and audience products
Lead end-to-end product development—from concept through launch and iteration
Translate IQVIA’s clinical, behavioral, and engagement data into productized insights and targeting solutions
Engage directly with pharma clients, agencies, and internal commercial teams to validate product-market fit
Support go-to-market strategy, including positioning, packaging, and pricing of products
Serve as the connective layer across product, engineering, data science, and commercial teams

Requirements

What you’ll need

8–12+ years in product management
Background in marketing technology (martech/adtech)
Experience delivering data-driven or platform-based products
Experience working with audience segmentation and targeting products
Experience working with behavioral data or digital engagement signals
Experience with AI/ML or predictive modeling (practical application vs theory)

Benefits

Comp & perks

Health insurance
Retirement plans
Paid time off
Flexible work arrangements
Professional development
Bonuses
Stock options

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

product managementdata-driven productsplatform-based productsaudience segmentationtargeting productsbehavioral datadigital engagement signalsAIMLpredictive modeling

Soft Skills

leadershipcommunicationcollaborationstrategic thinkingproblem-solving