Consumer Audiences Product Manager
IQVIA
full-time
Posted on:
Location Type: Office
Location: Rosemont • Illinois • Massachusetts • United States
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Salary
💰 $99,000 - $275,600 per year
About the role
- Responsible for managing requirements and all activities for the behavioral products within the Consumer Audiences portfolio
- Drive strategic vision for the behavioral products within the Consumer Audiences portfolio to meet business objectives
- Conduct market research and analysis to identify customer needs, market trends, and competitive landscape
- Monitor sales performance and adjust strategies as necessary to meet or exceed targets
Requirements
- At least 5 years’ experience in DTC marketing
- Direct experience with the creation of consumer audiences is highly valued
- Experience with relevant U.S. data privacy laws and regulations is a plus
- Experience with privacy enhancing technologies (PETs) is a plus
- Attention to detail and ability to work simultaneously on multiple priorities
- Excellent presentation, communication, and negotiation skills.
Benefits
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Applicant Tracking System Keywords
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Hard Skills & Tools
DTC marketingmarket researchdata analysissales performance monitoringstrategic vision development
Soft Skills
attention to detailability to manage multiple prioritiespresentation skillscommunication skillsnegotiation skills