iQ-Hub GmbH

B2B Marketing Manager – Strategic Growth

iQ-Hub GmbH

full-time

Posted on:

Location Type: Hybrid

Location: Mannheim • 🇩🇪 Germany

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Salary

💰 €36,000 - €48,000 per year

Job Level

Mid-LevelSenior

About the role

  • Independently manage and further develop comprehensive B2B marketing initiatives in close collaboration with Sales and specialized B2B experts.
  • Analyze market, audience, and performance data to continuously optimize the entire marketing ecosystem.
  • Develop and own persuasive B2B copy across all channels — audience-targeted, conversion-driven, and context-appropriate, regardless of medium.
  • Work closely with Sales, Content, Design, and external experts to translate complex offerings into clear, effective messages.
  • Ensure the conceptual and technical implementation of all marketing activities in alignment with Sales, Product, and internal systems.
  • Strategically scale effective initiatives — with clear priorities, measurable goals, and increasing strategic responsibility.

Requirements

  • At least 3–5 years of solid B2B marketing experience, ideally in education, professional development, or with complex/consultative products.
  • Proven strong strategic and analytical understanding of holistic marketing ecosystems.
  • Advanced copywriting expertise: you think like the audience, write like the audience, and use words that precisely achieve the intended effect — tailored to channel and objective.
  • Experience working closely with sales teams and collaborating with specialized B2B experts.
  • High level of ownership, entrepreneurial mindset, and motivation to take on a leadership role in the future.
  • Willingness to regularly contribute to on-site marketing activities (location: Mannheim).
Benefits
  • Salary: €36,000–€48,000 base (depending on skills and experience).
  • Opportunity for a three-digit commission per participant (resulting in four- to five-digit annual commission).
  • State-of-the-art office in cooperation with Snocks GmbH (part of a €100M+ corporate group).
  • High flexibility and freedom to work autonomously, with a performance-driven structure.
  • Small, closely collaborating team with flat hierarchies, short decision-making paths, and a strong implementation and performance focus.
  • Direct impact on growth, marketing, and positioning.
  • Close collaboration with experienced B2B experts, targeted knowledge transfer, and active support for your professional, strategic, and personal development.
  • Deep insight into AI-driven business models and marketing approaches — with room to build your own skills and sustainably increase your market value.
  • Marketing a no-brainer B2B product with a clear value proposition and a strong competitive moat (delivers knowledge and revenue rather than costs).

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
B2B marketingcopywritingdata analysismarketing optimizationaudience targetingconversion strategiesstrategic marketingholistic marketing ecosystemsmeasurable goalscomplex product marketing
Soft skills
collaborationownershipentrepreneurial mindsetleadershipmotivationcommunicationstrategic thinkinganalytical skillspersuasionadaptability