IPIRANGA

Senior Internal Communications Analyst

IPIRANGA

full-time

Posted on:

Location Type: Hybrid

Location: São Paulo • Brazil

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Job Level

Senior

About the role

  • Act strategically to strengthen organizational culture, promoting engagement, alignment and a sense of belonging through clear, consistent and inspiring internal communication, as well as designing and executing corporate events that reinforce the organization's values and objectives.
  • Plan, develop and execute the internal communications strategy, ensuring coherence with the company's positioning, culture and business objectives.
  • Create and manage content for different internal channels (Workvivo, email marketing, newsletters, announcements, campaigns, digital displays, corporate networks, etc.).
  • Support culture initiatives, organizational change and employer brand management.
  • Plan, organize and execute internal events (in-person, hybrid or online), such as leadership meetings, institutional campaigns, internal marketing activities and commemorative dates.
  • Develop and monitor employee engagement and experience initiatives, proposing innovative actions and measuring results.
  • Support leadership in building narratives, key messages and communications materials.
  • Manage vendors and partners (agencies, event producers, platforms, designers, etc.).
  • Define and track communication and engagement indicators (KPIs), proposing continuous improvements.

Requirements

  • Bachelor's degree in Social Communication, Journalism, Public Relations, Marketing, Advertising, Business Administration or related fields.
  • Postgraduate degree or specialization in Corporate Communication, Internal Marketing (Endomarketing), Organizational Culture or related areas is a plus.
  • Solid experience in Internal Communications, Internal Marketing (Endomarketing), Corporate Events or Employee Engagement.
  • Experience in medium to large corporate environments.
  • Experience managing events and internal campaigns.
  • Desirable experience in organizational change or culture projects.
  • Strategic communications planning skills.
  • Content production and curation.
  • Event management (from concept to execution).
  • Knowledge of internal communication channels and tools.
  • Understanding of branding and organizational culture.
  • Analysis of engagement indicators and metrics.
Benefits
  • Flexible working hours
  • Allowance for children with disabilities
  • Variable compensation program
  • Private pension plan
  • Length-of-service bonus
  • Online therapy & nutritional counseling
  • Newborn kit
  • Corporate university
  • Reimbursement for glasses and contact lenses
  • Medication assistance
  • Vaccine assistance
  • Market benefits: Gympass, meal and food vouchers (VR/VA), transportation voucher (VT), health and dental plans, life insurance.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
internal communicationsinternal marketingcorporate eventsemployee engagementstrategic communications planningcontent productionevent managementanalysis of engagement indicatorscommunication and engagement KPIs
Soft Skills
organizational cultureleadership supportnarrative buildingvendor managementinnovation
Certifications
Bachelor's degree in Social CommunicationBachelor's degree in JournalismBachelor's degree in Public RelationsBachelor's degree in MarketingBachelor's degree in AdvertisingBachelor's degree in Business AdministrationPostgraduate degree in Corporate CommunicationPostgraduate degree in Internal MarketingPostgraduate degree in Organizational Culture