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IONIX

Head of Product Marketing

IONIX

Head of Product Marketing at IONIX responsible for product positioning, launches and thought leadership content. Collaborate with sales, product teams, and leverage AI tools for efficiency.

Posted 6/9/2026full-timeRemote • 🇮🇱 IsraelLeadWebsite

Tech Stack

Tools & technologies
Assembly

About the role

Key responsibilities & impact
  • Define and maintain the positioning for IONIX across the platform and each solution area.
  • Translate technical capability into claims buyers act on.
  • Run launches from first briefing to post-launch measurement.
  • Build the launch narrative, write the assets, coordinate Product and Demand Gen, and report on what the launch moved.
  • Build the battlecards, one-pagers, objection-handling guides, and competitive intel that reps use in live deals.
  • Track competitor moves, category shifts, and analyst direction.

Requirements

What you’ll need
  • 5+ years in product marketing, with at least 2 leading messaging and positioning or owning launches.
  • Experience in ASM, Vulnerability Management or an adjacent technical space within security.
  • A track record of using modern AI tools (Claude, ChatGPT, and similar) in your actual workflow to research, draft, and produce content at speed.
  • Writing that stands on its own. Direct, specific, technical when it needs to be.
  • Comfort working directly with engineers and product managers to mine technical depth, and with sales reps to turn it into deal-winning material.
  • Strong pluses: Background in EASM, Exposure Management, vulnerability management, or CTEM.
  • Experience marketing to security buyers: CISOs, attack surface owners, vulnerability and exposure management leaders.

Benefits

Comp & perks
  • Build and run a content engine that publishes consistently: blog posts, whitepapers, technical breakdowns of new CVEs and zero-days, point-of-view pieces on Exposure Management and CTEM.
  • Use AI tools to research, draft, and iterate fast while holding a high editorial standard.
  • Train the field on new positioning.
  • Professional development opportunities.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
product marketingmessagingpositioninglaunch managementtechnical writingcontent productioncompetitive analysisobjection handlingAI tools
Soft Skills
communicationcollaborationanalytical thinkingcreativityadaptability