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Tech Stack
Tools & technologiesCloudCyber SecurityGo
About the role
Key responsibilities & impact- Defining and executing Go-To-Market strategies across cloud, cyber security, and managed services
- Owning the demand generation engine, driving results across the full funnel—from awareness to revenue
- Developing segmented and account-based marketing (ABM) strategies for enterprise and key accounts
- Leading a compelling content and thought leadership strategy to support brand and sales enablement
- Evolving iomart’s brand positioning, messaging, and external communications, including integration of acquisitions
- Driving AI adoption in marketing, improving targeting, automation, and performance optimisation
- Partnering cross-functionally to enhance conversion, pipeline velocity, and customer growth
- Building and leading a high-performing marketing team, fostering accountability and innovation
- Managing budget and ensuring strong ROI aligned to business impact
- Establishing clear KPIs, reporting frameworks, and executive-level insights
Requirements
What you’ll need- Have a strong background in B2B marketing leadership within cloud, managed services, cyber security, or the wider technology sector
- Have successfully delivered go-to-market strategies that drive measurable pipeline and revenue growth
- Bring deep expertise in demand generation, digital marketing, and full-funnel optimisation
- Are highly capable in content strategy, storytelling, and thought leadership development
- Have experience building and positioning technology brands in competitive markets
- Understand commercial drivers, sales cycles, and how marketing directly impacts revenue
- Have used AI in marketing—from automation and personalisation to analytics and predictive targeting
- Are confident working with data, attribution models, and performance marketing frameworks
- Have experience with account-based marketing (ABM), partner/channel marketing, or subscription-based models (desirable)
- Can operate effectively and influence at Executive and Board level.
Benefits
Comp & perks- Attractive salary (DOE) + benefits.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Go-To-Market strategiesdemand generationaccount-based marketingcontent strategyAI in marketingdigital marketingfull-funnel optimisationperformance marketingattribution modelspipeline velocity
Soft Skills
leadershipstorytellinginnovationaccountabilityinfluencecross-functional collaborationcommunicationstrategic thinkinganalytical skillscustomer growth
