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Invopop (YC W23)

Founding Marketer

Invopop (YC W23)

Founding Marketer building the content engine for a global e-invoicing platform. Collaborating with product and compliance teams to create clear and engaging content.

Posted 5/26/2026full-timeMadrid • 🇪🇸 SpainMid-LevelSenior💰 €60,000 - €80,000 per yearWebsite

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Hard Skills
SEOcontent writingcontent editingcontent publishingcontent distributionemail marketingattributionconversion optimizationpaid marketingB2B marketing
Soft Skills
exceptional writing skillscuriosityoperating with ambiguitybuilding from scratchstrong tasteclear opinion
Tools & Technologies
Google AdsLinkedIn AdsAI tools
Industry Keywords
B2B SaaSregulatory complianceinbound marketinglifecycle marketingwebinarsnewsletters

About the role

Key responsibilities & impact
  • Own the content engine end-to-end: research, write, edit, publish, and distribute
  • Work closely with our VP of Compliance and product team to turn regulatory depth into clear content
  • Build the inbound funnel: SEO, landing pages, lifecycle emails, attribution, and conversion paths
  • Run paid marketing efforts across channels like Google and LinkedIn
  • Help shape positioning, website copy, events, webinars, and newsletters
  • Use AI thoughtfully in your workflow

Requirements

What you’ll need
  • 5+ years in B2B SaaS marketing
  • Exceptional English writing skills (native or near-native)
  • Strong taste and a clear opinion on what makes B2B content great
  • Curiosity for technical and regulatory topics
  • Comfortable operating with ambiguity and building from scratch

Benefits

Comp & perks
  • Competitive salary
  • Meaningful ESOP
  • Flexibility
  • Top equipment
  • Beautiful office in El Viso