Manager, Digital Content
International Luxury Hotel Association
full-time
Posted on:
Location Type: Remote
Location: United States
Visit company websiteExplore more
Salary
💰 $110,000 - $130,000 per year
About the role
- Collaborate with internal content strategists, writers and stakeholders across Servicing, Originations and Corporate Communications to ensure the highest standards of quality and timely delivery for communication pieces across multiple platforms.
- Oversee the production and management of digital content, analyzing website usage and email data to continuously increase engagement, drive recapture and identify improvement opportunities.
- Manage schedules, coordinating teams (such as writers, designers, and videographers), ensuring brand consistency, and troubleshooting production issues to deliver high-quality content on time and within budget.
- Consult with stakeholders on personalization strategies, software capabilities and limitations, and increase engagement rates and minimize unsubscribes or reputational impact.
- Manage an email and communications team that reviews, publishes and tests content across a variety of channels to meet objectives and maximize effectiveness.
- Monitor project progress, risks and issues, report on key metrics and use initiative and judgment to address projects that are going off track and escalate to senior leadership team as appropriate.
- Build and foster cross functional collaborative relationships with stakeholders to drive connection and deliver initiatives on time.
Requirements
- Bachelor’s degree in marketing, communications, business, or related field.
- 3+ years leadership and financial/mortgage experience strongly preferred.
- 5+ years of professional customer communications, email marketing or digital marketing experience, with increasing levels of responsibility.
- Experience managing digital communication channels and media including website content, chatbot responses, video content, emails, IVR menu/on-hold messaging, print communications and call center scripts.
- Ability to recognize, quickly adapt, and respond to shifting communication needs.
- Ability to analyze data to make informed decisions and recommendations for improvement.
- Strong organizational and time management skills, with proven ability to deliver polished work quickly and manage multiple projects simultaneously while meeting deadlines without compromising creativity or quality.
- Familiarity with content approval workflows and comfortable routing drafts to key stakeholders and navigating cross-functional feedback, ensuring timely sign-off and alignment across departments.
- Excellent problem-solving and organizational skills with strong attention to detail and follow‐through.
- Ability to juggle competing, time-sensitive priorities and delegate as needed.
- Excellent verbal and written communication skills.
- Strong computer skills with proficiency in Microsoft Office and a variety of office applications.
- Proficiency in email marketing platforms (especially Act-On would be highly preferred).
- Familiar with marketing automation technology, and analytics tools (e.g., Google Analytics).
- Experience with HTML is beneficial.
- Understanding of email marketing best practices, A/B testing, and deliverability optimization a strong plus.
Benefits
- Health insurance
- Dental and vision coverage
- Up to 3% match on 401(k) contributions
- Generous paid time off
- Company-paid life, accident and disability coverage
- Programs for mental, physical and financial wellness
- Annual bonus based on performance
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
email marketingdigital marketingdata analysiscontent managementproject managementHTMLA/B testingdeliverability optimizationmarketing automationcustomer communications
Soft Skills
leadershiporganizational skillstime managementproblem-solvingattention to detailcommunication skillsadaptabilitycollaborationinitiativejudgment