Interlead GmbH

Media Buyer

Interlead GmbH

full-time

Posted on:

Location Type: Hybrid

Location: Bremen • Germany

Visit company website

Explore more

✨ AI Apply
Apply

About the role

  • Planning, executing and optimizing lead campaigns across Google Ads, social ads and native ads (Taboola, Outbrain, etc.)
  • Ongoing analysis of funnel performance, CPL/CPA and conversion rates – deriving concrete actions to scale and allocate budgets to winning channels
  • Creating, testing and optimizing creatives and landing pages using AI-powered insights and tools
  • Close collaboration with the creative and data teams to rapidly turn new ideas into execution
  • Market and competitor analysis, identification of new growth opportunities and trends in AI & performance marketing

Requirements

  • Minimum 2 years of experience in performance marketing with a focus on lead generation
  • Solid expertise in Google Ads and native advertising (primary focus); ideally also experience with Meta and TikTok
  • Experience using various AI tools for campaign optimization, creative production or data analysis (ChatGPT alone is not sufficient)
  • Confident handling of tracking, tag management, Google Analytics, A/B testing and marketing automation
  • Strong analytical skills, a data-driven mindset and a passion for testing & growth
  • Creative sensibility for ad creatives and messaging to target leads with relevance and precision
  • Team player with initiative, an independent working style and business-fluent German
Benefits
  • A dynamic marketing and tech environment and the opportunity to help build “The Lead Company”
  • A huge market and numerous internal growth opportunities – we solve our partners’ biggest challenge: automating new customer acquisition
  • Full flexibility in work location (remote, at the Bremen headquarters or, by agreement, from abroad)
  • Full flexibility in working hours – you set your schedule in coordination with your team
  • 30 days of vacation per year + the option to take unpaid leave at any time
  • Contribution to the company pension scheme (the “Interlead Pension”)
  • Annual team events such as summer party & Christmas party
  • Agile working environment – modern tools like Slack, Monday, Notion, Google Workspace and OKRs/Scrum support your daily work
  • Gym subsidy (via Urban Sports Club or E‑Gym Wellpass)
  • Fast decision-making – we are 100% bootstrapped, profitable and independent of investors
  • An open feedback culture and regular internal training
  • Transparent communication through monthly all‑hands meetings, weekly newsletter and regular team updates
  • At the Bremen Überseestadt headquarters you’ll find ergonomic workspaces, great coffee & espresso, drinks and barbecue evenings
  • For home-office employees: monthly home-office allowance of €20
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
performance marketinglead generationGoogle Adsnative advertisingMeta advertisingTikTok advertisingA/B testingmarketing automationdata analysiscampaign optimization
Soft Skills
analytical skillsdata-driven mindsetcreativityteam playerinitiativeindependent working stylecommunicationcollaboration