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Senior Web Content Strategist
Interactive StrategiesSenior Web Content Strategist shaping web content and digital campaigns for mission-driven nonprofit clients. Developing strategy, writing across channels, and guiding CMS-powered experiences at Interactive Strategies.
Posted 8/22/2026full-timeWashington • District of Columbia, Washington • 🇺🇸 United StatesSenior💰 $82,500 - $105,000 per yearWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in web content strategy, UX writing, and digital marketing copy, with a strong ability to adapt writing styles for various brands and audiences. Proficient in managing content across CMS platforms while ensuring high-quality standards and collaboration with creative teams.
Highest-signal resume keywords
Web Content StrategyUX WritingContent DesignSEO KnowledgeCMS Platforms
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Professional Writing ExperienceContent AuditsContent CreationEditingAttention to DetailKeyword ResearchDigital Marketing CopyContent GovernanceCompetitive ReviewsWriting Samples
Soft Skills
CollaborationAdaptabilityOpen to FeedbackTask ManagementCreativity
Tools & Technologies
WordPressDrupalSitecoreSEMRushAhrefsGatherContentSlickplanBynder Content Workflow
Industry Keywords
Nonprofit ContentFundraising StrategiesEmail CampaignsPaid MediaPaid Social Advertising
Tech Stack
Tools & technologiesDrupalSitecoreWordPress
About the role
Key responsibilities & impact- Lead web content strategies from start to finish
- Conduct research, content audits, and competitive reviews
- Shape plans for content creation, organization, and governance
- Collaborate with creative directors, designers, and digital strategists
- Brainstorm ideas and integrate words and visuals
- Collaborate directly with clients to align content plans with goals, deadlines, and vision
- Apply SEO, accessibility, and web-writing best practices
- Adapt content to different brand voices and style guides
- Build, edit, and manage digital content in WordPress, Drupal, or Sitecore
- Track trends, new technology, AI tools, and ethical AI use
- Support email campaigns, paid media, and paid social advertising
- Contribute to proposals and edit presentations for new business efforts
- Review, refine, and elevate work with fellow writers
- Produce writing samples including web copy, blog posts, emails, ads, or articles
Requirements
What you’ll need- 5+ years of professional writing experience, specifically at an agency
- Degree in a related field or equivalent professional/military experience
- Strong knowledge of web content strategy
- Expertise in UX writing
- Experience with content design for component-based pages
- Working familiarity with digital marketing copy, including email and ads
- Ability to adapt writing style for different industries, brands, and audiences
- Comfortable with CMS platforms like WordPress, Drupal, and Sitecore
- Proven ability to juggle tasks, deadlines, and details without losing quality
- Collaborative and open to feedback
- Strong grammar, editing, and attention to detail
- Familiarity with nonprofit content and fundraising strategies
- SEO knowledge, including keyword research and tools like SEMRush or Ahrefs is a bonus
- Interest in AI trends and prompt engineering is a bonus
- Experience with GatherContent, Slickplan, or Bynder Content Workflow is a bonus
- Resume and select writing samples required for application
Benefits
Comp & perks- Flexible work schedule, including remote work options
- Opportunities for professional growth and skill development
- Access to training, conferences, and networking opportunities
- Company-sponsored health, vision and dental insurance
- Pre-tax Flexible Spending Account (FSA)
- Profit sharing
- 4 weeks of PTO to start, 5 weeks at year 3
- Company-paid short-term and long-term disability
- Company-paid life and AD&D insurance
- 11 paid holidays
- 401k with company match
- New business referral bonus
- Professional development opportunities
- Pre-tax DC Metro SmartBenefits
- Creative freedom
- Respectful workplace and valued opinions
- Flexible work schedule
- Room for advancement in marketing and web teams