Senior Digital Fundraising Manager

Interactive Strategies

Senior Digital Fundraising Manager creating multichannel digital fundraising strategies for impactful nonprofits. Collaborating with teams to optimize engagement and conversion across platforms.

Posted 7/16/2026full-timeRemote • District of Columbia, Washington • 🇺🇸 United StatesSenior💰 $82,500 - $108,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in creating and executing multichannel digital marketing strategies that drive conversions and optimize ROI. Proficient in email marketing, digital advertising, and data analysis to enhance client engagement and performance.

Highest-signal resume keywords

Digital Marketing StrategyEmail Marketing CampaignsData Analysis and ReportingDigital Advertising ChannelsDigital Marketing Audits

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital MarketingEmail MarketingConversion OptimizationHTMLCSSGoogle AnalyticsGoogle Tag ManagerCampaign ManagementData-Driven Decision MakingDigital Fundraising

Soft Skills

Effective CommunicationProject ManagementClient Relationship BuildingCreative ThinkingCollaboration

Tools & Technologies

Engaging NetworksEveryActionEmail Marketing PlatformsDigital Advertising ToolsAnalytics Tools

Industry Keywords

Digital Marketing TrendsUser JourneyConversion GoalsFundraising CampaignsPerformance Benchmarking

About the role

Key responsibilities & impact

Create multichannel and integrated digital marketing strategies that engage our clients' audience and lead to successful conversion goals (donations, lead generation, etc.).
Build strong client relationships through effective communication and project management.
Plan and execute robust, creative and conversion-driven email campaigns.
Collaborate with our design and content teams to develop creative concepts and campaigns that attract, engage, and convert donors.
Work with our digital advertising team to implement and track best-in-class advertising campaigns across paid social, paid search, programmatic and connected TV.
Optimize digital marketing and fundraising campaigns to maximize ROI across channels.
Work within the marketing team to track, analyze and develop meaningful reporting for clients and proactively recommend next steps based on past performance.
Conduct audits of our clients' digital marketing and fundraising efforts to determine past performance and set benchmarks for future efforts.
Evaluate emerging tactics and techniques. Provide thought leadership and perspective for adoption where appropriate.
Research and stay up to date on what’s happening in and around the industry to learn about current content trends, develop unique ideas and anticipate consumer needs.

Requirements

What you’ll need

Bachelor’s or Master’s degree.
5-8+ years of digital marketing and/or digital fundraising experience (agency experience a plus but not required).
Experience creating effective conversion driven strategies and campaigns that map marketing activities to steps in the user journey/funnel.
Proven experience planning and deploying results-driven email marketing campaigns with some working knowledge of HTML/CSS.
Experience working within a variety of email marketing platforms and tools like Engaging Networks, EveryAction or similar.
Strong understanding of digital advertising channels and how they can work together and with other digital channels to accomplish a variety of goals and conversion objectives.
Strong analytical skills and data-driven thinking.
Experience with reporting analysis and website analytics tools (e.g., Google Analytics, Google Tag Manager, etc.).
Experience conducting digital marketing audits, providing detailed analysis and creating effective strategies based on data findings.
Up-to-date with the latest trends and best practices in digital marketing.

Benefits

Comp & perks

Company-sponsored health, vision and dental insurance
Pre-tax Flexible Spending Account (FSA)
Profit sharing
4 weeks of vacation/sick time from day one; 5+ weeks at year 3
Company-paid short-term and long-term disability
Company-paid life and AD&D insurance
11 paid holidays
401k with company match
New business referral bonus
Professional development opportunities
Flexible work schedule
Pre-tax DC Metro SmartBenefits