Senior VP of Marketing – Chief Marketing Officer

Inteli Platforms Inc

Senior VP of Marketing leading InteliChart’s marketing vision and execution for patient engagement technology. Driving growth strategies and establishing market positioning within healthcare technology.

Posted 5/17/2026full-timeRemote • North Carolina • 🇺🇸 United StatesSenior💰 $200,000 - $300,000 per yearWebsite

About the role

Key responsibilities & impact

Define and lead the overall marketing vision, strategy, and execution for InteliChart.
Serve as a key member of the executive leadership team and contribute directly to company-wide growth strategy.
Build a scalable, data-driven, performance-oriented marketing organization capable of supporting aggressive growth initiatives.
Lead marketing strategy across enterprise healthcare provider organizations, channel partners, and strategic alliances.
Establish marketing as a strategic growth engine tightly aligned with sales, product, customer success, and executive leadership.
Refine and elevate InteliChart’s market positioning as a leader in patient engagement and intelligent healthcare consumer engagement.
Lead messaging transformation initiatives that modernize how the company is perceived within the healthcare technology market.
Develop compelling narratives around:
o AI-enabled patient engagement
o Intelligent scheduling
o Patient access modernization
o Consumer healthcare engagement
o Automation and workflow efficiency
o Digital transformation
o Healthcare operational optimization
Ensure messaging resonates with executive healthcare buyers, clinical leadership, operational leadership, and IT stakeholders.
Drive competitive differentiation initiatives against both traditional healthcare engagement vendors and emerging AI-focused competitors.
Own and optimize demand generation strategy across all channels.
Develop measurable pipeline acceleration strategies aligned with company growth objectives.
Partner closely with sales leadership to improve:
o Lead quality
o Pipeline conversion
o Sales enablement
o Campaign attribution
o Revenue contribution
o Market penetration
Create scalable marketing programs that support both direct sales and partner-driven growth models.

Requirements

What you’ll need

12+ years of progressive marketing leadership experience within healthcare technology, healthcare SaaS, digital health, patient engagement, healthcare consumer technology, or closely related healthcare IT sectors.
Prior executive leadership experience as a VP Marketing, SVP Marketing, CMO, or equivalent senior healthcare technology marketing role.
Demonstrated success scaling growth-stage or enterprise healthcare technology organizations.
Deep understanding of:
o Patient engagement
o Digital front door strategies
o Patient scheduling
o Healthcare consumer engagement
o Healthcare workflow optimization
o Provider operations
o Enterprise healthcare sales cycles
Strong understanding of modern healthcare SaaS go-to-market models.
Proven ability to build measurable demand generation engines tied directly to revenue growth.
Experience launching and positioning innovative healthcare technology solutions in competitive markets.
Demonstrated ability to align marketing, sales, product, and executive leadership around growth objectives.
Exceptional communication, presentation, storytelling, and executive leadership skills.
Experience managing sophisticated healthcare technology branding and messaging initiatives.
Strong analytical orientation with the ability to leverage data to guide strategy and execution.

Benefits

Comp & perks

Eligible Performance Bonus
Executive Incentive Opportunity

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

demand generationpipeline accelerationmarketing strategydata-driven marketingdigital transformationautomationworkflow efficiencypatient engagementhealthcare technologyhealthcare SaaS

Soft Skills

communicationpresentationstorytellingexecutive leadershipcollaborationstrategic thinkinganalytical orientationalignmentcreativityproblem-solving