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Senior Marketing Manager
Intel 471Senior Marketing Manager creating cybersecurity content and integrated campaigns for Intel 471, a threat intelligence and threat hunting company. Driving engagement, brand trust, and pipeline generation across global defender audiences.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading content launches and managing integrated marketing campaigns across various channels, including email, social media, and video. Proficient in translating technical research into accessible messaging while maintaining strong project management and collaboration skills.
Highest-signal resume keywords
Content DevelopmentIntegrated Campaign ManagementProject ManagementDigital MarketingCross-Functional Collaboration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content LaunchesEmail Campaign ManagementVideo ProductionTechnical WritingMetrics AnalysisThreat IntelligenceB2B MarketingLead-to-Close ProcessContent Performance TrackingCommunity Engagement
Soft Skills
Attention to DetailExcellent CommunicationIndependent WorkPrioritizationTeam-Oriented Conduct
Tools & Technologies
Verity471 PlatformMarketing TechnologiesSales Engagement Tools
Certifications & Qualifications
AMA CertificationMarketingProfs CertificationHubSpot CertificationPragmatic Institute CertificationGoogle Certification
Industry Keywords
Cyber Threat IntelligenceB2B Sales FunnelContent MarketingCommunity Feedback LoopsEducational Series
About the role
Key responsibilities & impact- Lead content launches, overseeing content development, scheduling, publishing, and amplification
- Develop and manage integrated campaigns across email, social media, video, and website channels
- Script, produce, and publish technical video content, including threat hunting and CTI explainers and case study walk-throughs
- Coordinate podcast recordings, edit episodes, and manage publication and promotion across platforms
- Write, build, and manage segmented email campaigns for events, product updates, and resources
- Deliver customer campaigns via the Verity471 platform in collaboration with cross-functional teams
- Create and distribute technical reports and community updates on emerging threats, underground activity, and hunt-related insights
- Maintain and update website content for workshops, podcasts, case studies, and community offerings
- Translate technical research into accessible messaging across marketing assets with threat intelligence analysts and product teams
- Support content-driven outreach, educational series, and community feedback loops for the HUNTER Community and broader threat hunting audience
- Provide marketing support for industry events, partner programs, booths, and related promotions
- Align campaign content with broader marketing initiatives and editorial calendars
- Track and analyze content performance and audience engagement to refine marketing strategies
- Stay current on cyber threat intelligence developments and product updates
- Adapt to evolving priorities and support new initiatives in a fast-paced, high-growth technology environment
Requirements
What you’ll need- 4–8 years of marketing experience in fast-paced environments
- Working knowledge of the B2B sales funnel and lead-to-close (L2C) process
- Strong project management skills with exceptional attention to detail
- Experience with a range of marketing technologies and sales engagement tools
- Proven ability to build strong cross-functional relationships and work collaboratively
- Ability to work independently and manage multiple priorities with minimal supervision
- Excellent written and verbal communication skills
- Metrics-driven approach and ability to take ownership of work
- Ability to prioritize effectively and maintain a high standard of quality
- Digital marketing certifications such as AMA, MarketingProfs, HubSpot, Pragmatic Institute, or Google are a plus, not required
- Professional, composed, and team-oriented conduct and appearance
Benefits
Comp & perks- Competitive compensation
- Remote-friendly culture
- Wellness programs
- Employee recognition program
- A variety of professional development opportunities
- Inclusive culture focused on people, customers and innovation