IntegrateUp

Creative Director

IntegrateUp

full-time

Posted on:

Location Type: Hybrid

Location: Phoenix • Arizona • 🇺🇸 United States

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Salary

💰 $100,000 - $120,000 per year

Job Level

Lead

About the role

  • Define and own the creative direction across all channels, ensuring consistency with brand identity and customer experience.
  • Develop high-performing creative campaigns that balance storytelling and direct-response performance.
  • Translate marketing insights, customer research, and product positioning into compelling creative concepts.
  • Oversee creative briefs and ensure concepts align with KPIs (CTR, CVR, ROAS, etc.).
  • Understand how copywriting and conceptual ideas can be used to tell a story on behalf of a brand and within a product
  • Create original, breakthrough, industry-leading work
  • Translate complex strategic approaches into easily accessible creative concepts
  • Manage and mentor a multidisciplinary creative team (designers, copywriters, videographers, freelancers).
  • Build scalable workflows and processes for creative production, testing, and iteration.
  • Foster innovation while maintaining speed and attention to detail.
  • Partner with Marketing, Product, and Operations to launch new products and campaigns.
  • Align creative vision with supply chain realities (packaging timelines, fulfillment, etc.).
  • Present with the CEO and/or President to connect creative strategy to revenue outcomes.
  • Set high standards for design, copy, and overall brand expression.
  • Ensure creative outputs comply with health/wellness industry standards and FTC guidelines.

Requirements

  • 8 + years of creative leadership experience, with at least 5 years in e-commerce / DTC (health, wellness, CPG, or supplements preferred).
  • Project management
  • Availability to work overlapping Arizona Time -UTC−7 [winter MDT/summer PDT]
  • History of self-initiated projects
  • Interest in product storytelling and project strategy
  • Proven track record of driving measurable business results through creative campaigns.
  • Strong portfolio demonstrating mastery across digital advertising, social media, packaging, and branding.
  • Deep understanding of performance marketing metrics and how creative drives growth.
  • Excellent leadership, communication, and collaboration skills.
  • Comfortable managing in a high-growth, entrepreneurial environment.
  • Bonus: Experience working with agencies, freelancers, or global creative partners.
  • Additional requirements: Willingness to work US time zones, regardless of geographic location.
  • Access to a computer
  • Reliable internet connection
  • Reliable and distraction-free work environment
Benefits
  • Healthcare, dental, and vision are available

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
creative directioncopywritingproject managementperformance marketing metricsdigital advertisingsocial mediapackagingbrandingcreative campaignsKPI alignment
Soft skills
leadershipcommunicationcollaborationinnovationattention to detailmentoringstorytellingstrategic thinkingself-initiativeadaptability
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