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Industry Marketing Director, Financial Services
IntappDirector of Financial Services Industry Marketing at Intapp creating thought leadership and guiding GTM strategy. Collaborating with cross-functional teams to drive pipeline and revenue growth.
Posted 5/12/2026full-timeCharlotte • California, New York, North Carolina • 🇺🇸 United StatesLeadWebsite
About the role
Key responsibilities & impact- Develop bold, differentiated industry thought leadership
- Create and deliver differentiated thought leadership backed by proprietary data or research
- Partner with cross-functional SME’s to develop content
- Create CXO perspectives on trends shaping private capital markets, investment banking, and real assets
- Develop keynote content and secure speaking opportunities
- Partner with PR team to amplify Intapp's voice
- Partner with demand gen/growth marketing to activate industry ABM campaigns
- Lead the Financial Services GTM positioning and execution
- Build and maintain the financial services industry bill of materials
- Support GTM planning for product launches at the industry level
- Engage directly in strategic deal pursuits
Requirements
What you’ll need- 10-15+ years of experience in management consulting, product or industry marketing, and/or financial services
- Expertise in portfolio messaging or vertical marketing strategies
- Knowledge of areas such as deal origination and execution, fundraising and investor relations, portfolio management, fund operations, AI/automation, or risk & compliance
- Knowledge of private capital, investment banking, and real assets firm business models, buyer personas, and the competitive landscape in financial services technology
- Demonstrated track record developing high-profile thought leadership that builds market credibility and drives business results
- Outstanding executive presence and presentation skills
- Strong problem-solving skills
- Exceptional written communication
- Highly collaborative with ability to lead through influence and orchestrate cross-functional teams
Benefits
Comp & perks- Professional development opportunities supported by a community of experienced professionals.
- Reimbursement for training and continuing education.
- Modern, open offices designed to inspire creativity and collaboration.
- Complimentary lunches and fully stocked kitchens.
- Comprehensive wellness and flexible time off programs.
- Family-formation benefits and support during family-building journey.
- Paid volunteer time off and donation matching program.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
portfolio messagingvertical marketing strategiesdeal originationdeal executionfundraisinginvestor relationsportfolio managementfund operationsAIautomation
Soft Skills
executive presencepresentation skillsproblem-solvingwritten communicationcollaborationleadershipinfluencecross-functional teamwork