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Marketing Manager
IntactMarketing & Communications Manager responsible for B2B campaigns and stakeholder engagement at Intact. Leading a team to build and enhance the National brand and communications strategies.
About the role
Key responsibilities & impact- Lead, coach and manage individuals to achieve overall objectives, while developing their skills.
- Coach and train team members in performance management and career development.
- Develop marketing and communications strategies to deliver on business objectives.
- Lead the planning and implementation of annual marketing and communications plan to support growth for Intact Insurance commercial lines business, Intact Prestige and digital adoption.
- Develop targeted and effective strategies to facilitate communication and influence behavior.
- Recommend and influence strategic decisions by providing high level expertise in marketing and communications areas.
- Curate compelling, insights-driven content to strategically share the Intact story.
- Stay informed of industry trends, emerging technologies, and best practices in communications to continuously enhance the effectiveness of our communication strategies.
Requirements
What you’ll need- Bachelor’s degree in communications, marketing, business administration (or a related field), or an equivalent combination of education and experience.
- 8+ years of progressive experience in marketing and/or communications.
- 5+ years of people management experience, with a proven ability to lead, coach, and develop others.
- Proven B2B marketing experience, with strong strategic thinking and a results-driven, action-oriented mindset.
- Commercial insurance experience is an asset.
- Exceptional written and verbal communication skills.
- Comfortable challenging the status quo and proactively optimizing ways of working.
- Strong commitment to talent management and development.
- Strong leadership and influencing skills; ability to build relationships with internal and external partners.
- Demonstrated strength in prioritization, enabling teams to focus on what matters most.
- Ability to navigate a matrixed organization and build strong, collaborative relationships across Intact Financial Corporation.
- Recognized as a trusted advisor with strong expertise and storytelling capabilities.
- Drives change by challenging the status quo and energizes others with a “can-do” attitude.
- Lives the Intact Values: shows care for people, is open and honest, and takes accountability.
- For candidates located in Quebec, bilingualism is required considering the necessity to interact on a regular basis with English-speaking colleagues across the country.
Benefits
Comp & perks- Flexible work arrangements and a hybrid work model
- Possibility to purchase up to 5 extra days off per year
- Multiple benefits offered to support physical and mental wellbeing, including telemedicine, Wellness account and much more
- Share plan & other savings: up to 12% of salary or even more
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B marketingmarketing strategiescommunications strategiesperformance managementcareer developmentcontent curationstrategic decision makingdata-driven insightsdigital adoptioncommercial insurance
Soft Skills
leadershipcoachingrelationship buildinginfluencingcommunicationprioritizationcollaborationchange managementtalent managementproblem solving
Certifications
Bachelor’s degree in communicationsBachelor’s degree in marketingBachelor’s degree in business administration