Instrument

Senior Designer – Generalist

Instrument

full-time

Posted on:

Location Type: Hybrid

Location: United States

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Salary

💰 $85,000 - $125,000 per year

Job Level

Senior

About the role

  • Craft quality and clarity of final deliverables across brand and product surfaces
  • Ability to independently drive scoped workstreams from concept through delivery
  • Range and versatility across brand expression and UI/UX system design
  • Effectiveness in cross-disciplinary collaboration and stakeholder communication
  • Quality and impact of critique, including clarity of rationale and ability to elevate team output
  • Contribution to scalable systems (brand identity, design systems, component libraries)
  • Positive impact on team standards, workflows, and overall design culture
  • Lead scoped design workstreams from concept through delivery, ensuring high craft quality and strategic alignment.
  • Translate creative direction into refined, brand-appropriate executions across brand identity systems and UI/UX systems.
  • Demonstrate range across expressive brand work and structured digital design, with the ability to move fluidly between both.
  • Bring strong taste and a high bar for craft through art direction, typography, composition, and detail.
  • Ability to think conceptually and bring abstract ideas into tangible designs
  • Demonstrate an understanding and awareness of design and marketing landscape to identify novel and distinct opportunities for brand experiences, storytelling, and systems
  • Apply strong design judgment to elevate work quality, clarity, and cohesion across deliverables.
  • Balance creative ambition with practical execution to meet timelines and project goals.
  • Collaborate closely with writers, strategists, technologists, and producers to deliver cohesive, cross-disciplinary work.
  • Participate actively in critiques and reviews, offering clear rationale and actionable feedback.
  • Present work effectively both internally and to clients, with confidence and clarity in design decisions.
  • Communicate design thinking in a way that builds alignment and trust across teams.
  • Contribute to the creation and evolution of brand identity systems and UI/UX design systems, including component libraries and scalable frameworks.
  • Identify gaps, inconsistencies, or opportunities for improvement and proactively recommend solutions.
  • Follow and help refine team workflows and standards to improve efficiency and quality.
  • Explore new methodologies and technologies to improve how we deliver work.
  • Support the growth of Designers through informal mentorship, feedback, and modeling strong design practices.
  • Share knowledge, best practices, and learnings with the broader design team.
  • Contribute to a collaborative, curious, and high-performing design culture.
  • Use of Google Workspace and Slack for documentation, presentation, and async communication.
  • Active participation in team systems for critique, documentation, and async rituals.
  • Openness to exploring new tools that improve craft and cross-disciplinary collaboration.
  • This role may take on related responsibilities as needs evolve, kept aligned to the role’s level and core purpose.

Requirements

  • Advanced proficiency required in Figma for design, prototyping, and collaboration.
  • Strong knowledge of Adobe Creative Suite for high-fidelity production and visual refinement.
  • Demonstrated experience designing brand-forward digital experiences, with clear ownership and live launches in your portfolio.
  • Strong foundation in visual design, hierarchy, typography, and UI/UX.
  • Fluency in interaction design, with comfort prototyping to explore, validate, and refine direction.
  • Ability to balance expressive brand moments with scalable, extensible systems.
  • Experience collaborating closely with strategy and technology partners.
  • Solid understanding of the design-to-development process, including handoff and VQA.
  • Fluency in contemporary digital workflows, with curiosity to experiment with new tools and technologies when they meaningfully advance the work.
  • Clear communication skills, a distinct point of view, and the ability to collaborate effectively across disciplines and stakeholders.
  • A high bar for the work, shaped by ambition, curiosity about where digital experiences are headed, and a clear sense of responsibility for their broader impact.
Benefits
  • Health insurance
  • Retirement plans
  • Paid time off
  • Flexible work arrangements
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
FigmaAdobe Creative SuiteUI/UX designvisual designinteraction designprototypingdesign systemscomponent librariesbrand identitydesign-to-development process
Soft Skills
cross-disciplinary collaborationstakeholder communicationdesign judgmentmentorshipfeedbackpresentation skillscreative ambitionproblem-solvingcuriosityteamwork