Instinct Science

Digital Marketing Manager

Instinct Science

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Salary

💰 $90,000 - $115,000 per year

Job Level

Mid-LevelSenior

Tech Stack

WordPress

About the role

  • Management of corporate websites, including strategy, messaging, and lead generation.
  • Give direction to external agencies and developers (as needed) to optimize the website back-end and improve site performance.
  • Working collaboratively with marketing, product, sales, and services teams on content and digital marketing strategies to optimize website traffic and lead conversion rates.
  • Execute SEO and AI search keyword strategies to rank highly for high-priority terms.
  • Collaborate on an editorial strategy to produce high-value content for Instinct web properties.
  • Track website KPIs and product reporting to monitor the effectiveness of digital marketing.

Requirements

  • A minimum of 3-5 years of experience managing websites and digital marketing programs.
  • Experience working in a fast-paced B2B SaaS growth environment.
  • Expertise in SEO and AI search optimization.
  • A track record of developing digital content strategies that increase traffic, audience engagement, and sales pipeline.
  • Experience managing websites – including working with WordPress sites, Figma mockups, and external web development teams.
  • Strong writing, editing, and proofreading skills, including the ability to present concepts.
  • Ability to combine strategic thinking with solid implementation skills.
  • Strong knowledge and understanding of current trends in digital media.
  • Proficient in using AI tools for content optimization.
Benefits
  • We offer a supportive and caring work environment.
  • We are transparent, open, honest, and empathic, both internally and externally.
  • We pay our team well.
  • We offer medical, dental and vision benefits and 401K with match.
  • We give our team owner-like flexibility over work and time-off, including time to innovate and Flow State Fridays.
  • We offer a generous stipend that can be used for almost anything to allow you to bring your best self to work.
  • We provide all-expense-paid time throughout the year together, including at our annual retreat.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
SEOAI search optimizationdigital marketingcontent strategywebsite managementlead generationKPI trackingWordPressFigmadigital content development
Soft skills
strategic thinkingwritingeditingproofreadingcollaborationcommunicationpresentation skillsimplementation skills