Instacart

Lifecycle Marketing Coordinator

Instacart

full-time

Posted on:

Location Type: Remote

Location: California • Colorado • United States

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Salary

💰 $86,000 - $109,500 per year

Job Level

Junior

About the role

  • Partner with Lifecycle Marketing Managers to execute campaigns across email, push, SMS, in-app messaging, and landing pages
  • Build and launch CRM and in-app campaigns using existing processes, tools, and guidelines
  • Support end-to-end campaign execution by gathering requirements, coordinating timelines, and communicating deadlines
  • Collaborate with CRM Operations and Creative, and other partners to keep campaigns moving forward
  • Audit CRM, in-app, and lifecycle campaigns to ensure messaging, creative, and targeting are accurate
  • Maintain and update centralized documentation, audits, and trackers for campaigns
  • Track and manage campaign tests and results in a central hub
  • Ensure campaigns are set up and deployed correctly
  • Take on operational and executional tasks that arise across the team

Requirements

  • 1–3 years of experience in CRM, lifecycle marketing, marketing operations, or a related field
  • Experience working with marketing automation technology or CRM platforms (e.g., Braze, ExactTarget, Responsys, or similar)
  • Strong attention to detail and a high bar for executional quality
  • Exceptional organizational and project management skills
  • Clear, proactive communicator who provides regular status updates
  • Comfortable learning and working in new tools and technologies
  • Ability to follow established processes while identifying opportunities for improvement
  • Team-oriented mindset with a willingness to jump in, problem-solve, and support teammates as needed
  • Passion for learning and growing within CRM and lifecycle marketing
Benefits
  • Health insurance
  • 401(k) matching
  • Flexible work hours
  • Paid time off
  • New hire equity grant
  • Annual refresh grants
  • Remote work options
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
CRMlifecycle marketingmarketing operationscampaign executioncampaign managementauditingproject managementattention to detailexecutional quality
Soft Skills
organizational skillscommunicationproactiveteam-orientedproblem-solvingwillingness to learnsupportive