
Senior Marketing Analyst
Instacart
full-time
Posted on:
Location Type: Remote
Location: Canada
Visit company websiteExplore more
Salary
💰 CA$143,000 - CA$151,000 per year
Job Level
Tech Stack
About the role
- Own reporting and insights across multiple marketing channels
- Partner with growth marketing teams to evaluate campaign and channel performance
- Lead SEO performance analysis
- Build and maintain dashboards and data pipelines
- Develop attribution and incrementality frameworks
- Create robust analytical frameworks
- Conduct A/B testing and experimentation
- Translate complex datasets into understandable narratives
- Identify areas for significant impact and growth opportunities
- Communicate insights effectively to marketing stakeholders
- Collaborate cross-functionally with data science, product, engineering, and business development teams
- Help prioritize and define roadmap for marketing analytics initiatives
Requirements
- Bachelor's degree (or equivalent) in Marketing Analytics, Economics, Computer Science, Statistics, or a related quantitative field
- 4+ years of experience in marketing analytics, growth analytics, or digital marketing measurement
- Strong SQL proficiency
- Experience with marketing analytics tools across multiple channels
- Deep understanding of marketing metrics
- Knowledge of attribution models
- Proven ability to synthesize data into compelling narratives
- Excellent communication skills
- Experience managing and prioritizing work across multiple teams
- Comfort working in ambiguous environments
- Growth mindset
Benefits
- 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
SQLmarketing analyticsgrowth analyticsdigital marketing measurementattribution modelsA/B testingdata pipelinesanalytical frameworksdata synthesisperformance analysis
Soft Skills
communication skillscollaborationprioritizationgrowth mindsetnarrative developmentworking in ambiguitystakeholder engagementcross-functional teamworkanalytical thinkingproblem-solving