insightsoftware

Growth Marketing Associate

insightsoftware

full-time

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Support the development and execution of multi-channel campaigns across email, content, and webinars— helping bring strategies to life with strong attention to detail
  • Assist in building and managing lifecycle marketing programs that drive engagement, product adoption, and pipeline contribution
  • Draft campaign copy, including email sequences, landing page content, and promotional assets
  • Pull and organize campaign performance data across MQLs, pipeline contribution, conversion rates, and engagement metrics
  • Maintain dashboards and reporting templates that keep the team informed and aligned on progress toward goals
  • Manage campaign calendars, project timelines, and stakeholder task lists to keep programs on track
  • Coordinate with internal teams (design, digital, BDR, solutions engineering) and external vendors to ensure deliverables meet deadlines and quality standards
  • Handle day-to-day administrative tasks that keep marketing programs running smoothly, including webinar logistics, lead list management, and tool upkeep
  • Partner with Growth Marketing Managers and product marketing team to stay aligned on messaging, positioning, and campaign priorities
  • Support BDR and sales teams with follow-up content, enablement materials, and lead routing coordination
  • Participate in campaign planning conversations and contribute ideas grounded in data and audience understanding

Requirements

  • Bachelor's degree, preferably in Marketing, Business, or a related field
  • One to three years of experience in marketing, demand generation, marketing coordination, or a related role — internship experience considered for strong candidates
  • Strong written communication skills with an ability to draft clear, audience-appropriate copy
  • Comfort working with data — able to pull reports, organize metrics, and identify trends
  • Excellent organizational and project management skills with the ability to juggle multiple priorities simultaneously
  • Proficiency with modern marketing and project management tools (e.g., Salesforce, Wrike, Airtable, ON24, or similar platforms)
  • A proactive, solutions-oriented mindset — you look for ways to help before being asked
Benefits
  • Real Ownership, Early — Hit the ground running on campaigns for high-growth products used by thousands of organizations globally
  • Market Opportunity — Join a rapidly growing business unit at the intersection of AI, analytics, and enterprise data
  • Mentorship & Development — Work alongside experienced growth marketers and develop deep expertise across the full demand generation lifecycle
  • Collaborative Culture — Be part of a high-performing, cross-functional team that values your ideas and your growth
  • Career Path — Build the foundation for a long-term career in growth marketing within the fast-evolving analytics and AI technology landscape
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
campaign managementlifecycle marketingcopywritingdata analysisreportingmetrics organizationproject managementaudience understanding
Soft Skills
written communicationorganizational skillsproactive mindsetsolutions-orientedattention to detail
Certifications
Bachelor's degree in MarketingBachelor's degree in Business